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Performance Marketing Minds

Outbrain Direct Response
Performance Marketing
Affiliate Marketing
Native Advertising
Marketing Funnels
E-Commerce
Networking
Search Arbitrage
Giddyup
Digital Marketing
Eastern European Brands
Direct Response Marketing
Neurodivergence
Teeds
Outbrain Direct Response
Quality Traffic
Compliance Mandates
Artificial Intelligence
Lead Generation
Advertisers
Traffic Sources

Welcome to Performance Marketing Minds, the podcast for marketers who don't just follow trends, they set them.

In each episode, brought to you by Outbrain Direct Response, we go one-on-one with the sharpest minds in media, marketing, and advertising to break down what’s driving results right now and what’s about to change the game.

From bold strategy to cutting-edge tech, we uncover how today’s ... more

PublishesTwice monthlyEpisodes9Founded4 months ago
Number of ListenersCategories
Tech NewsBusinessMarketingNews

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Artwork for Performance Marketing Minds

Latest Episodes

Join our host, Joe Addona, in this episode of Performance Marketing Minds, as he speaks with Laine Rosa, Head of Product, Performance - Outbrain Direct Response, by Teads

In this episode, Laine discusses the art of building AI solutions that truly m... more

Join our host, Joe Addona, in this episode of Performance Marketing Minds, as he speaks with Nadim Batista-Kuttab, CEO & Co-Founder, Xevio

In this episode, Nadim talks about the untapped power of native advertising, the role of AI in marketing, and ... more

Join our host, Joe Addona, in this episode of Performance Marketing Minds, as he speaks with Raanan Rosenbaum, Founder and Managing Director of Raanan Media.

In this episode, Raanan shares his journey from a traditional career to excelling in direct... more

Join our host, Joe Addona, in this episode of Performance Marketing Minds as he chats with Anthony Chiaravallo, CEO of Vallo Media.

In this episode, Anthony discusses his journey from sales to founding his agency during the COVID-19 pandemic.

He h... more

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Founders
FoundersDavid Senra

Recent Guests

Laine Rosa
Head of product for the performance team at Outbrain Direct Response by Teeds
Outbrain Direct Response
Episode: Episode 9. Balancing Cool Tech and Real Solutions: Insights from Laine Rosa
Nadim Kuttab
CEO and co-founder of Zevio
Zevio
Episode: Episode 8. Innovative Marketing Strategies Meet Global Opportunities with Nadim Batista-Kuttab
Raanan Rosenbaum
Co-founder at MNR Strategy
MNR Strategy
Episode: Episode 7. The Evolution of Success: Direct Response Marketing and the Power of Networking with Raanan Rosenbaum
Anthony Chiaravallo
CEO of Vallo Media, focuses on integrating brand building with performance marketing strategies
Vallo Media
Episode: Episode 6. Bridging Brand and Performance: Insights from Anthony Chiaravallo.
Kyle Kostechka
Senior Business Development Manager at ClickBank
ClickBank
Episode: Episode 5. Mastering the Art of Influence in Marketing with Kyle Kostechka
Kyle Dana
Director of Digital Strategy and Growth at Digistore24
Digistore24
Episode: Episode 4. The Changing Landscape of Affiliate Marketing with Kyle Dana
Eric Schechter
Co-founder of GiddyUp and Grommet, he is focused on creating a performance-based marketing platform that prioritizes trust and quality.
GiddyUp and Grommet
Episode: Episode 3. Why Trust Means Everything In Performance Marketing with Eric Schechter
Joe Higgins
A true expert in the world of search arbitrage.
Episode: Episode 1. Navigating Search on Native. Evolving Strategies, Quality Traffic, and Industry Challenges with Joe Higgins

Host

Joe Addona
Host of Performance Marketing Minds, who brings in-depth conversations with industry leaders exploring cutting-edge strategies and trends in marketing.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#125
Israel/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Episode 5. Mastering the Art of Influence in Marketing with Kyle Kostechka
Q: What are the best people doing right now?
The best people recognize their strengths and weaknesses, build their skill set, and leverage others' strengths to fill gaps in their business.
Episode 4. The Changing Landscape of Affiliate Marketing with Kyle Dana
Q: How has the world of health VSLs and just health offers evolved over the last couple years?
Conversions are down and consumer trust is low, but vendors are optimizing backends and transitioning to shorter VSLs, along with exploring new markets like Germany.
Episode 4. The Changing Landscape of Affiliate Marketing with Kyle Dana
Q: What are you most excited about over the next 12 months?
I'm excited for New York and Budapest and to see more creative, innovative strategies for people to sell outside of the traditional VSL.
Episode 1. Navigating Search on Native. Evolving Strategies, Quality Traffic, and Industry Challenges with Joe Higgins
Q: What do you think the future holds for newcomers in search arbitrage?
It's going to be difficult for new entrants due to the saturation of the space. However, there could still be opportunities for those who are smart and willing to put in the effort.
Episode 3. Why Trust Means Everything In Performance Marketing with Eric Schechter
Q: What makes you decide bringing it up to say, okay, we're actually going to bring you guys into our premium ecosystem now?
We receive and touch every product before it goes live on the platform because we want to be the trusted source.

Audience Metrics

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Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About Performance Marketing Minds

What is Performance Marketing Minds about and what kind of topics does it cover?

The discussions focus on performance marketing, tracing the evolution and key trends in the fields of affiliate marketing and consumer behavior. Topics frequently cover strategies involving influencer partnerships, changes in marketing due to compliance mandates, the relevance of trust in e-commerce, and the impact of AI on performance marketing. Episodes often highlight individual journeys, emphasizing personal strengths, effective branding through storytelling, and the adaptation to market fluctuations. Unique to this offering is its commitment to delivering actionable insights without fluff, appealing to marketers looking to understand what drives results in real-time.

Where can I find podcast stats for Performance Marketing Minds?

Rephonic provides a wide range of podcast stats for Performance Marketing Minds. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Performance Marketing Minds and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Performance Marketing Minds get?

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What are the audience demographics for Performance Marketing Minds?

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How many subscribers and views does Performance Marketing Minds have?

To see how many followers or subscribers Performance Marketing Minds has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Performance Marketing Minds?

These podcasts share a similar audience with Performance Marketing Minds:

1. Founders

How many episodes of Performance Marketing Minds are there?

Performance Marketing Minds launched 4 months ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Performance Marketing Minds?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Performance Marketing Minds?

Rephonic pulls ratings and reviews for Performance Marketing Minds from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

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What guests have appeared on Performance Marketing Minds?

Recent guests on Performance Marketing Minds include:

1. Laine Rosa
2. Nadim Kuttab
3. Raanan Rosenbaum
4. Anthony Chiaravallo
5. Kyle Kostechka
6. Kyle Dana
7. Eric Schechter
8. Joe Higgins

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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