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Artwork for Perception Paradox with Zivile

Perception Paradox with Zivile (Zivi) Ein

Zivile (Zivi) Einikyte
Linkedin
Personal Branding
Clickup
Hormonal Cycles
Burnout
Stroke
Branding
Startups
Entrepreneurship
Time Management/daily Rituals
Content Marketing
Superhero Capital
Perimenopause
Berlin, Germany
Caribbean
Content Strategy
Company Pages
Echo Group
Echo
Building Automation

Welcome to Perception Paradox - the podcast spotlighting Europe's Underdog Founders and focused on life, business & health. We dive into the complex relationships between perceptions, worldviews, and behaviors. Invite guests who've defied the ordinary, taken bold risks, and designed their own paths. Real people, real stories, real challenges - a weekly podcast that breaks the status quo and where ... more

PublishesTwice weeklyEpisodes172Founded3 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for Perception Paradox with Zivile

Latest Episodes

Portugal has the talent. The capital. The founders. The attention. But the best companies haven't been built here yet - and Ricardo Mesquita knows exactly why.

As founding MD of Endeavor Portugal, and having lived and built across China, Brazil, Chi... more

YouTube

At 29, Samuel Barreto had a stroke in the middle of an ordinary lunch. No warning. No family history. No reason.

He woke up in hospital facing a 50/50 brain surgery decision he had one night to make alone.

In this Perception Byte, Samuel shares the... more

Samuel Barreto was living the dream - 13 years at Red Bull, a global career, a move to Salzburg, and then Puma. Then, at 29, in the middle of an ordinary lunch, he had a stroke. No warning. No family history. No reason.

He woke up in the hospital, f... more

YouTube

What happens when you stop chasing credentials and start chasing problems?

Duncan Casey has been a chemist, a founder, an academic, and a science communicator. Now he builds laser communication systems for satellites — from the west coast of Ireland... more

YouTube

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Recent Guests

Samuel Barreto
Experience brands expert; former Red Bull and Puma executive
Red Bull, Puma
Episode: E137: I Had It All. Then My Brain Had Other Plans - Samuel Barreto
Dr Duncan Casey
Researcher and entrepreneur with a background in chemistry and analytical hardware
(as introduced)
Episode: [paradox bytes] From Broken Lab Machines to Space Lasers with Dr Duncan Casey
Duncan Casey
Photonic engineer, serial founder, science communicator
Space lasers / Ambryonix (space laser communications)
Episode: E136: Space Lasers and Scar Tissue: Only 4 Companies on Earth Can Do This with Dr Duncan Casey
Glebs Kiselovs
Founder/leader involved with Echo building automation
Echo (building automation) / Nortomatic (acquirer)
Episode: [paradox bytes] What Nobody Tells You About Selling a Company with Glebs Kiselovs
Dani Markovits
Guest expert on content strategy and social engagement
Episode: [paradox bytes] Everybody Can Create Content Now. So What Actually Matters? with Dani Markovits
Marcus McDowell
Brand strategist and innovation consultant; CEO/founder of Golden Isle and Isles
Golden Isle / Isles
Episode: E132: Go Where You’re Celebrated, Not Tolerated — Identity, Access & Self-Expression with Marcus McDowell
Ale Wiecek Rojo
Founder, author of Breathing... and Hormonal Health advocate
Bispo • Author
Episode: E131: What Nobody Tells Women About Burnout, Hormones & Performance with Ale Wiecek Rojo
Jakob Storå
Investor and founder of Superhero Capital
Superhero Capital
Episode: [paradox bytes] What Jakob Storå Looks for in Founders | Superhero Capital
Chris Cunningham
Affiliated with ClickUp; discussed as a guest
ClickUp
Episode: [paradox bytes] Most Founders Fail at Content (And AI Won’t Save You) with Chris Cunningham (ClickUp)

Host

Zivile Ein
Host of Perception Paradox, guiding conversations on Europe's underdog founders, life, business and health.

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

[paradox bytes] You’re In The Wrong Room (from E132 with Marcus McDowell )
Q: What inspires your inner style and self-expression through clothing and styling elements?
Marcus explains that personal authenticity, experimentation with colors and silhouettes, and drawing from diverse cultural influences informs his fashion sense and, in turn, how others perceive him as a founder.
[paradox bytes] You’re In The Wrong Room (from E132 with Marcus McDowell )
Q: How do you make sure you run the day and not the day runs you?
Marcus describes the importance of setting a direction, establishing non-negotiables, and building routines that anchor the day, while staying adaptable to shifting goals.
E135: He Left JPMorgan at 22 to Build in Latvia. Then Sold the Company with Glebs Kiselovs
Q: How did you get the courage to deal with the uncertainty and to build?
He attributes it to a personal inclination toward stress resilience, a natural balance, and a relentless momentum to try more and see what happens, rather than giving in to stress.
E135: He Left JPMorgan at 22 to Build in Latvia. Then Sold the Company with Glebs Kiselovs
Q: You've been at JPMorgan. And then at some point, you decided that you're going to leave it all behind. You're going to quit the bank and do the bet on yourself and start building in Latvia. How did that happen?
He explains that the move was driven by a realization that the bank's bureaucratic constraints limited his ability to contribute, combined with a personal sense of balance and a belief in his own drive to build something of his own in Latvia.
E131: What Nobody Tells Women About Burnout, Hormones & Performance with Ale Wiecek Rojo
Q: What are the top three things someone should do right now if they're going through hormonal imbalance or burnout?
Talk to someone to unburden and gain perspective, practice compassionate self-talk and reflect without judgment, and begin understanding personal energy patterns to adjust tasks accordingly.

Audience Metrics

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Frequently Asked Questions About Perception Paradox with Zivile

What is Perception Paradox with Zivile about and what kind of topics does it cover?

This audience tends to be European founders, operators, and marketers who are hungry for practical, real-world insights on starting and scaling ventures, navigating health and resilience, and building personal brands in a crowded market. Episodes frequently explore entrepreneurship across diverse sectors—tech, hardware, marketing, and health—with a focus on growth strategies, funding realities, leadership mindset, and navigating the European startup landscape. Noteworthy moments often involve founder journeys, strategic pivots, cross-border growth, and authentic, person-first narratives that emphasize practical outcomes over theory. Potential listeners will likely value actionable takeaways, candid stories of adversity and recovery, and per... more

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1. Heimskviður
2. Þjóðmál
3. Chess After Dark

How many episodes of Perception Paradox with Zivile are there?

Perception Paradox with Zivile launched 3 years ago and published 172 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Perception Paradox with Zivile?

Recent guests on Perception Paradox with Zivile include:

1. Samuel Barreto
2. Dr Duncan Casey
3. Duncan Casey
4. Glebs Kiselovs
5. Dani Markovits
6. Marcus McDowell
7. Ale Wiecek Rojo
8. Jakob Storå

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