Parliamo Di Marketing
Barbara LorenziniDi Marketing si parla tanto e si legge tanto. Questo è uno spazio per parlare di tutto il marketing che ci circonda.
| Publishes | Weekly | Episodes | 67 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  Italian | Number of Listeners | Categories | MarketingBusiness |
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Latest Episodes
Nokia rilancia il suo storico 3210 25 anni dopo la prima storica uscita. more
Nei mercati maturi occorre dare ai nostri clienti un motivo forte per essere scelti, per non diventare un prodotto appannato e indistinto. more
Iris Apfel, icona dello stile massimalista, di eleganza e anticonformismo ha lasciato con il suo stile immortali lezioni anche per i brand. more
Prendi un coltellino svizzero e togli la lama: ecco un esempio di prodotto nato ascoltando le evoluzioni del mercato e il concetto di rilevanza. more
Una operazione di unconventional marketing efficace nel raggiungere gli obiettivi di viralità rischia di diventare un boomerang per l'impatto negativo su un altro brand e l'autore stesso. more
In un mondo di scelte, essere diversi e riconosciuti significa anche mantenersi saldamente coerenti al proprio purpose. E' quello che dimostra Dove anche nell'ultima campagna, in cui prende l'impegno di non utilizzare AI nelle proprie comunicazioni. ... more
E se un manutentore avesse l'idea che salva l'azienda diventandone poi marketing manager? E' la storia vera raccontata nel film Flamin'hot, che racconta la nascita dei Cheerio Piccanti dedicati al pubblico latino ed invita a riflettere sull'importanz... more
In una ottica di taglio dei costi, Elon Musk azzera l'ufficio marketing di cui twitta di non essere soddisfatto. Ma cosa comporta questa totale sovrapposizione tra il suo personal brand e il brand Tesla? more
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Chart Rankings
Apple Podcasts | #223 | Italy/Business/Marketing |
Audience
Listeners, engagement and demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Engagement Score | |||
|---|---|---|---|---|---|
| Primary Location | Social Media Reach | ||||
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Parliamo Di Marketing launched 3 years ago and published 67 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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