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Parliamo Di Marketing

Barbara Lorenzini

Siamo immersi in un mondo di marketing e qui parliamo di storie di marketing, brand e strategie per capire le ragioni dietro al loro successo o fallimento.

PublishesTwice weeklyEpisodes158Founded5 years ago
Language
Italian
Number of ListenersCategories
BusinessMarketing

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Artwork for Parliamo Di Marketing

Latest Episodes

Toyota quest’anno ha raccontato due Natali diversi: uno per il pubblico americano anglosassone e uno per la comunità ispanica negli Stati Uniti. In questo episodio analizziamo cosa significa davvero fare marketing multiculturale: come cambiano le sto... more

Non sono i contenuti che amiamo a trattenerci di più, ma quelli che ci fanno arrabbiare. È il rage bait: contenuti pensati per generare indignazione e massimizzare la reach.

In questo episodio passiamo da Friend a New York a Michelle Comi in Italia ... more

Il Black Friday funziona ancora, ma la fiducia nelle offerte è più fragile.

In questo episodio guardiamo cosa fanno i grandi player come Amazon e perché REI sceglie di chiudere 200 negozi nel giorno più commerciale dell’anno. Un confronto tra due str... more

Cosa significa davvero “personalizzare” con l’AI, oltre il solito “Ciao [NOME]”? In questo episodio parliamo di unicità visibile, invisibile e ibrida, passando da Swatch AI-DADA a Netflix, Spotify e Feno Smartbrush. Tre modi diversi di usare l’AI per... more

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Apple Podcasts
#8
Italy/Business/Marketing
Apple Podcasts
#99
Italy/Business

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Which podcasts are similar to Parliamo Di Marketing?

These podcasts share a similar audience with Parliamo Di Marketing:

1. STORIE DI BRAND
2. SEIETRENTA - La rassegna stampa di Chora Media
3. Valorizza il tuo tempo
4. Un passo al giorno
5. Non hanno un amico

How many episodes of Parliamo Di Marketing are there?

Parliamo Di Marketing launched 5 years ago and published 158 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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