
分享亞馬遜跨境電商的各種疑難雜症 提供第一手的專業援助 偶爾參雜一些職場廢話和荒謬故事 Powered by Firstory Hosting
| Publishes | Weekly | Episodes | 152 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | ManagementBusinessMarketing |

我認為VC內容可以一路水到2030吧,哈
就跟VC轉SC困難,但是SC轉VC比較容易一樣
台灣VC的人根本不太會出來交流,因為VC只是他們的一個通路
對他們來說亞馬遜只是一環,而不是生命線
2022在講VC跟SC怎麼制衡跟轉換,2023 在講VC怎麼弄黑科技
2026 就來講講VC定價還有內控問題吧
2027 VC brand gating怎麼破? / BTR怎麼開?
2028 VC annual increase怎麼壓
2029 VC 哪邊可以找到VM
2030 VC .....
Supp... more
David 他還是有去上課的啦,但好像他上完課以後就跟中邪一樣
我覺得這集比較像是他自己在跟自己內心掙扎對話
品牌支出/ 廣告費大家都清楚,但有沒有想過5%-10%的合理數據可能代表的是
100萬美金-500萬美金的差距,甚至更多,那這個品牌投入有意義嗎?
而中國的品牌商又再做什麼? 一個品牌商的錢又花到哪邊去了?
貨款,庫存,廣告,可能根本被現金流壓得喘不過氣...
聽完之後,你覺得呢?
Support this show: uamazonedyet.firstory.i... more
大家做亞馬遜最爽的是什麼?當然是做出「爆品」啊!看後台那個數字一直跳,覺得自己終於要財富自由了對吧?BUT!!就是這個BUT!!你有沒有想過這可能是一個陷阱?
我有個朋友(笑),第一年單一產品就賣了 400 萬美金,風光得不得了。結果第二年,他直接被迫退出市場,只能含淚甩賣庫存。為什麼?因為他的成功,剛好成為別人眼中的肥羊。
這集我們不講那些虛無縹緲的「品牌願景」,我們來聊聊那些「被庫存壓垮的資優生」,還有為什麼你的供應商可能會在背後捅你一刀。 說實話,做出爆品不算本事,能活過「爆品... more
每次問年輕人:「你想做亞馬遜哪一塊?」答案跟複製貼上一樣,通通都是那兩個字。 我懂啦,大家都覺得那個職位很 Sexy,好像每天在會議室腦力激盪、畫畫白板,想個絕世好策略就能讓業績飛天。
但以我在這個坑裡打滾幾年的經驗來說,我必須殘忍地戳破這個粉紅泡泡。 如果你連「那個最無聊的東西」都搞不定,相信我,你以為自己在開法拉利,其實只是在加速衝下懸崖。
這集不講大道理,只講我在面試裡聽到的真心話(還有我心裡沒說出口的 OS)。想進電商圈?先聽完這集再決定你的履歷要怎麼修。
(這集大概... more
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有些東西無關聽幾次都很有料!聲音耐聽!許願日日更新!
David哥 有深厚的亞馬遜營運經驗,在廣告操作和產品策略都有獨到的見解,之前有跟本人聊過幾次,真的很有料!
From 亞馬遜官方 Kai
感謝David幫忙解決好多我們心目中困惑已久的答案,讓我們能夠跟老闆爭取到更多的支持,一定要給五星好評的!
Always great information and updated. Learning a lot from this podcast. Really appreciated David shared helpful advice.
感謝你們成立這麼棒的賣家群組,也不曉得原來有這麼有經驗的前輩已經分享過這麼多含金的內容,實在是相見恨晚😭中間特別對David所說的亞馬遜不難,但很多好有感觸,要學的東西實在太多了…持續努力中!
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你阿嬤鬆了沒 launched 4 years ago and published 152 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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