
分享亞馬遜跨境電商的各種疑難雜症 提供第一手的專業援助 偶爾參雜一些職場廢話和荒謬故事 Powered by Firstory Hosting
| Publishes | Weekly | Episodes | 148 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | BusinessManagementMarketing |

現在時間凌晨一點五十四分,隔壁鄰居正在大聲放 T-ara,我竟然還可以跟著一起哼XDDD
但我想明天真的要去貼張紙條罵人了…
但剛剛幫客戶做完那份 Survey,心裡其實比這音樂還煩躁。看著那個報價結構,真的覺得我們台灣老闆太老實了。大家還在談 BOM 表、談料號鎖定、談 IQC 全檢,但在那種殺紅眼的 D2C 市場裡,這些「規矩」搞不好就是讓我們死得不明不白的元兇。
為什麼人家 FOB 能報 $8 美金,你拚了老命還要 $20?這集我不跟你講什麼轉型策略,我就講剛看到的幾個鬼故事:什麼叫... more
一集錄八遍,因為巧虎一直叫,決定就讓他一起獻聲了
現在是凌晨兩點鐘,既然睡不著,乾脆來錄一段這幾年憋在心裡的話。常常有老闆拿著別人的說法跑來質問我:「David,某某專家說要這樣搞,為什麼你說的跟我不一樣?」
說實話,台灣這圈子小得要命,大家私底下都認識,但每個人位置不同,腦袋想的自然就不一樣。有些服務商賣的是那一套 SOP,有些賣的是人情味,這沒有對錯,只有適不適合。
剛在看那些數據時我就在想,如果我們這些做服務商的,眼裡只剩下亞馬遜後台的操作,連物流怎麼跑、Walmart 怎麼佈局都搞... more
一張訂單就只有6分鐘!請問你要講什麼?有時間聽你講什麼好好講嗎?
亞馬遜就不是這樣的平台,零售電商平台就是週轉率!週轉率!週轉率!
這集我不想講什麼大道理,我就直接拆解一條算式給你看。你競爭對手的毛利就是少你60%,你的品牌操作能力能跨過這60%嗎?
這水很深,如果你算完帳發現自己根本是負毛利,那這場仗早就沒戲唱了,
我不是叫大家不要做品牌,但你真的要把帳算清楚。如果你手頭真的有預算,算盤撥一撥,會發現真正的品牌戰場通常不在這裡;亞馬遜上的那些繁瑣事,就留給想去卷的人發揮,專業的事... more
沒錯! David終於回來了!
睽違900天,麥克風設定都不見了,在深夜花了四個小時才錄完的EP 0,David來跟大家交代一下這一陣子都做了些什麼事~
大家來留言互動一下啦,要不David錄一錄又會消失人影,很難找耶😆
小額贊助支持本節目: open.firstory.me/user/cl5270ygo02co01x63q96gr5h
留言告訴我你對這一集的想法: open.firstory.me/user/cl5270ygo02co01x63q96gr... more
David哥 有深厚的亞馬遜營運經驗,在廣告操作和產品策略都有獨到的見解,之前有跟本人聊過幾次,真的很有料!
From 亞馬遜官方 Kai
感謝David幫忙解決好多我們心目中困惑已久的答案,讓我們能夠跟老闆爭取到更多的支持,一定要給五星好評的!
Always great information and updated. Learning a lot from this podcast. Really appreciated David shared helpful advice.
感謝你們成立這麼棒的賣家群組,也不曉得原來有這麼有經驗的前輩已經分享過這麼多含金的內容,實在是相見恨晚😭中間特別對David所說的亞馬遜不難,但很多好有感觸,要學的東西實在太多了…持續努力中!
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Apple Podcasts | #49 |
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你阿嬤鬆了沒 launched 4 years ago and published 148 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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