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Artwork for Neuromarketing & Gedragsbeïnvloeding met Unravel

Neuromarketing & Gedragsbeïnvloeding met Unravel

Unravel Research & Behavior

Ga mee op reis door de wereld van Neuromarketing & Gedragsbeïnvloeding met Unravel. We delen de laatste inzichten van de wetenschap en eigen onderzoek en zetten die om tot praktische tips die jij direct kan toepassen. Van TV-reclames, de psychologie van de supermarkt tot nudging voor minder energie verbruik, luister mee!

PublishesWeeklyEpisodes73Founded2 years ago
Language
Dutch
Number of ListenersCategories
BusinessMarketing

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Artwork for Neuromarketing & Gedragsbeïnvloeding met Unravel

Latest Episodes

Hoe goed kun je aandacht voorspellen door middel van machine learning algoritmen? Op welke manieren wordt AI ingezet om de inzichten van neuromarketing-onderzoek betrouwbaarder en concreter te maken? En hoe kun je de impact van je reclames en andere ... more

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12 days ago

Advertenties waarvan de visual door AI gegenereerd is. AI chatbots die als helpdesk fungeren. AI voice overs die een campagne met een muisklik meertalig maken. Als consument komen we elke dag in aanraking met door AI aangedreven marketing. Hoe reagee... more

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19 days ago

Willen we veiligheid verhogen, dan moeten we begrijpen hoe mensen denken. Op die manier kunnen we het juiste gereedschap inzetten voor het juiste probleem. Hoe verklein je de kans op diefstal? Hoe zorg je dat mensen melding maken van onveilige situat... more

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a month ago

Onze inbox puilt er van uit: e-mail marketing. E-mail marketing zit vol potentie, maar de aandacht is moeilijk gewonnen en gemakkelijk verloren. Hoe win je die strijd om aandacht in de mailbox? more

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a month ago

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Reviews

4.8 out of 5 stars from 21 ratings
  • Hele waardevolle insights

    Ik volg unravel al een hele tijd, er worden echt super praktische tips en interessante insights gedeeld. Ik vind het zeer waardevol. more

    Apple Podcasts
    5
    Brave Today
    Netherlandsa year ago

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