
Learn how to combine public relations and social media to make yourself known with the advice of an international PR expert who will reveal the pros's secrets.
| Publishes | Twice monthly | Episodes | 253 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

People often imagine public relations as a world of glamour, fancy events, and almost magical visibility that appears with a few well-placed phone calls.
And if you're like me, a fan of Sex and the City, you probably remember Samantha, the iconic pu... more
Today, I want to talk to you about a persistent myth in the world of public relations: the myth of numbers.
Many still believe that having hundreds, or even thousands, of media contacts is the key to success.
But in reality… ten good contacts can b... more
What still excites me today is discovering the articles journalists and media publish about our clients.
Even now, I love reading and seeing how journalists and influencers talk about our clients, their products, and their companies.
I feel privile... more
In this episode, I'm sharing five reasons why now is the perfect time to integrate public relations into your strategy.
I was recently chatting with our new PR Director, and I love her perspective on our profession. She worked for many years as a jo... more
But what exactly is a publicist?
The word publicist carries a hint of intrigue.
It takes us back to a time when this profession unfolded behind the scenes, long before the internet, social media, and influencer marketing.
In fashion, beauty, or de... more
📺 Watch on YouTube ► youtu.be/YLX0O3FfkR4
For this episode, I have the pleasure of welcoming Vanessa Sicotte, design expert and founder of Damask & Dentelle, a digital platform dedicated to interior design. She is known for an approachable,... more
Dear PR Friends!
An article in BOF (Business of Fashion) recently caught my attention: it talked about influencers (TikTokers) hiring PR agencies to get themselves featured in traditional media.
Interesting, right?
When I tell you that PR is const... more
Dear PR Friends !
A few days ago, during a meeting with a client, I got THE question:
"What's the point of PR today?"
The underlying question: in the age of social media and artificial intelligence, is it still worth investing time and money into ... more
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| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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