Monsters of Content Marketing
fischerAppeltSie sind die Monsters of Content Marketing. Ihre Plattformen, Kampagnen und Formate fluten die Republik, machen Marken zu Medien. Und ihnen widmet fischerAppelt seinen Podcast. Einmal im Monat unterhält sich Chefredakteur Dirk Benninghoff mit Branchengrößen über ihre spannendsten Cases – von Strategie über Technologie und Story bis hin zu Distribution, Data und KPIs – und werden natürlich auch ger... more
| Publishes | Monthly | Episodes | 84 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Language |  German | Categories | BusinessManagementMarketing | ||
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Latest Episodes
Monsters of Content Marketing – by fischerAppelt
Dieses Monster handelt im voraus: Susanne Marell transformiert die Schwarz Gruppe so gut, dass sie jüngst zur „Kommunikatorin des Jahres“ gekürt wurde. Früher schwieg die Mutter von Lidl und Kaufland l... more
Monsters of Content Marketing – by fischerAppelt
Über Gott und die Welt auf der McDonalds-Bühne diskutieren und im Corporate Blog Burger-Mythen entzaubern. Unser neue Monster Markus Weiß, Sprecher bei McDonalds Deutschland, setzt auf Dialog und Aufkl... more
Monsters of Content Marketing – by fischerAppelt
Der Energiemarkt ist knallhart und wenn sich ein neuer Player da durchsetzen will, braucht er die nötige Aggressivität. Auch in der Kommunikation. Meint zumindest unser neues Monster Boris Radke. Schli... more
Monsters of Content Marketing – by fischerAppelt
Er ist einer der Klartextredner der Branche und legt den Finger gerne in Wunden: Und das macht Bayer-Kommunikator Christian Maertin auch in der neuen Folge der „Monsters of Content Marketing“. Wir frag... more
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Reviews
- Tolle Persönlichkeiten!
Ich lasse mich super gern von den Geschichten der Marketing Monster inspirieren, einfach gut umgesetzt. PS: Die Folgen-Visuals sind herausragend!
Apple Podcasts5-LNA-Germany6 years ago - Super Format
Macht Spaß zuzuhören. Freue mich auf die weiteren Folgen!
Apple Podcasts5".....kjlGermany7 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #180 | Germany/Business/Marketing |
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| Professions | Age Range | Household Income | |||
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1. Handelsblatt Morning Briefing - News aus Wirtschaft, Politik und Finanzen
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Monsters of Content Marketing launched 7 years ago and published 84 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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