
Helping small businesses understand more about marketing and how it works so they can grow their businesses. Each Monday morning, Esther and Melanie share their tips and advice so you can improve your marketing efforts. They also bring on guests with specific niche knowledge so you know who to turn to when you need them. Subscribe so you never miss an episode. **Winner of Digital Women Podcast of ... more
| Publishes | Weekly | Episodes | 343 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

In this episode, Melanie explains Allbound Marketing and why the future of marketing isn't about choosing between inbound or outbound marketing. It's about bringing both together into one connected strategy.
If you've ever created great content, ru... more
Ever wondered why you pay more for some things? It's all about perceived value!
In today’s episode, Melanie dives into the fascinating concept of perceived value. Ever bought a bottle of wine for €30 when you could've gotten a similar one for €10? ... more
In this episode, we learn why scaling your small business can lead to greater success and how to do it more effectively.
Discover strategies from expert Aaron Gibson that every entrepreneur should know today and in the future.
Many business owners feel uncomfortable with the idea of doing a competitor analysis, worrying it may lead to copying.
However, conducting a competitor analysis can be a game-changer!
In this episode, Melanie shares valuable strategies on howto ef... more
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Esther and Melanie break down marketing in a way that actually makes sense for small businesses. Love the Monday morning format, perfect timing to start the week with fresh ideas. They bring on guests with real expertise and keep everything practical and actionable.
Came for Eitan Koters episode and stayed for more! No matter what industry or stage of business you’re in, you’ll find inspiring stories, actionable tips, and trend updates to support your goals! And even if you backtrack to previous years episodes they’re still incredibly relevant topics! I love topics on SEO and systems!
@gloriachoupr
Lots of valuable advice and practical ideas. And Esther and Melanie make it enjoyable and easy to listen to.
Esther and Melanie really know their stuff - tune in for your weekly dose of marketing tips with these two marketing experts.
A really good value rich content for your business. You don’t know what you don’t know. I’ve picked up some great tips.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #192 |
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A practical marketing show focused on helping small businesses grow through actionable tactics, real-world examples, and hands-on guidance. Episodes explore a broad mix of topics—from using AI in content and ethical automation to local advertising, relationship-building, and diversifying presence beyond online channels—often featuring guest experts who share concrete strategies for SMEs. A standout through-line is balancing creativity with credibility: maintaining authentic brand voice, measuring results, and applying tactics that work in real-world markets. Unique strengths include a strong emphasis on local community tactics, practical dashboards and checklists, and guests who translate complex topics into repeatable steps for practitione... more
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The Monday Morning Marketing launched 7 years ago and published 343 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Monday Morning Marketing include:
1. Aaron Gibson
2. Jacinta Devlin
3. Dan Knowlton
4. Ken Nedy
5. Nikki Rausch
6. Aggie Meroni
7. Izy Boyd
8. David Levin
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