Building With Buyers: Startup Marketing and Growth Fueled By Customers
Anna FurmanovYou're a startup founder. You think your product is amazing and feel like more people should be buying. But the road is long and slow. It feels like you're stuck. There's always one thing I ask: have you talked to your customers? This is a show about startup growth that explores the role that customers play in helping startups build to their next round. Hosted by Anna Furmanov. Anna turns customer... more
| Publishes | Weekly | Episodes | 261 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
Mark Huber is VP of Marketing at UserEvidence. UserEvidence is a Customer Evidence Platform that lets you collect feedback, curate success stories, and create content that credibly proves the value of your product. Don’t beg for case studies. Get cus... more
This is a geeking out episode. If you love customer research as much as I do and know how important it is for marketing and business growth, this is the episode you'll want to hear.
Hannah Shamji is a former Therapist and now Consumer Psychology Res... more
Mark Schaefer is keynote speaker, university educator, futurist, and bestselling author of books like Marketing Rebellion, Audacious, and most recently How AI Changes Your Customers.
Mark also joined me a couple years ago, listen to Ep. 132: How AI ... more
After 5+ years working with early and growth stage companies, I created the Customer Insights Roadmap, a 4-phase process that helps founders/CEOs and their teams understand their customers deeply, translate those insights into clear and compelling po... more
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- Amazing Host. Wonderful Guests. Great Topics.
Anna is ahead of the curve, and she’s actively helping startups and growing companies take a buyer-centric approach to marketing and growth. The landscape has shifted over the last several years, and along with her guests she is helping to shape how we are evolving as marketers to get a seat at the table and make a lasting impact.
Apple Podcasts5AJStonehouse
United States3 months ago - Top-tier guests
No fluff interviews with some of the best marketers around.
Apple Podcasts5evforijaUnited States2 years ago - Great listen!
I’m a huge fan of Anna’s perspective and how she relates to her guest. A must listen!
Apple Podcasts5amcgoveaUnited States2 years ago - Solid insight and on target content
I’ve listened to Anna now for quite a few weeks. I’ve been looking for a podcast that fits the needs of being in marketing early on in a startup and have connected with the episodes Anna is creating. I am finding the quality of guestss to be high, conversational nature fun and the themes relevant. Thank you and looking forward to the next episode.
Apple Podcasts5h011yw00dUnited States2 years ago - Solid insight and on target content
I’ve listened to Anna now for quite a few weeks. I’ve been looking for a podcast that fits the needs of being in marketing early on in a startup and have connected with the episodes Anna is creating. I am finding the quality of gears to be high, conversational nature fun and the themes relevant. Thank you and looking forward to the next episode.
Apple Podcasts5h011yw00dUnited States2 years ago
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Apple Podcasts | #71 |  Spain/Business/Marketing |
Apple Podcasts | #144 |  Poland/Business/Marketing |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
This podcast focuses on the essential role that customer insights play in driving startup growth. It highlights the importance of understanding customer emotions, needs, and engagement in relation to marketing strategies. Episode discussions touch on various aspects of customer marketing, such as creating effective advocacy programs, enhancing product development, and leveraging customer-centric content for better positioning and messaging. Throughout the episodes, industry experts share diverse perspectives and practical recommendations that resonate with startup founders and marketers, making it a valuable resource for those looking to deepen their understanding of customer-led growth principles. A unique emphasis is placed on the emotion... more
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this podcast launched 5 years ago and published 261 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Hannah Shamji
2. Holly Higgins
3. Tommy Walker
4. Shoshana Kordova
5. Gianna Scorsone
6. Teryn Thomas
7. Foti Panagiotakopoulos
8. Georgia Austin
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