m+k Podcast
Anna Kohler, Chefredaktorin m+kDer Podcast von m&k mit Anna Kohler. © Galledia Fachmedien AG. Produziert von Castalavista / Soltmannowski Kommunikation GmbH / Christoph Soltmannowski. www.markt-kom.com
| Publishes | Monthly | Episodes | 35 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  German | Number of Listeners | Categories | BusinessMarketing |
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Latest Episodes
Marcus Schögel, Präsident der Gesellschaft für Marketing und Professor an der Universität St. Gallen, hält die Forderung «Marketing muss die Sprache der Finanzen lernen» für den falschen Ansatz. Im m&k-Podcast mit Chefredaktorin Anna Kohler erklärt e... more
Kein Zufall: Swiss Post Advertising und BrinkertLück Creatives orchestrieren Werbewirkung neu
Werbung, die wirkt, ist kein Glückstreffer. Das ist die Kernthese einer Kampagne, die Swiss Post Advertising gemeinsam mit Kreativexperte Dennis Lück entwi... more
Zwei Köpfe, zwei Welten – und eine gemeinsame Leidenschaft: Gute Kommunikation. Martin Walthert, CMO of the Year 2025 und Marketingchef von Digitec Galaxus, hat mit seinem Team eine Inhouse-Agentur aufgebaut, die Kampagnen produziert, die wirken – un... more
In dieser Folge des m&k Werbewoche Podcasts diskutiert Co-Chefredaktorin Anna Kohler mit ihren Gästen Roger Baur (Ringier Advertising) und Jochen Witte (Projektleiter OneID) über das Thema OneID. Sie sprechen über die bevorstehende Post-Cookie-Ära un... more
Cheyenne Mackay ist Pionierin in der Schweizer Podcast-Welt. und Mitorganisatorin der Podcast-Konferenz Dezibel , die am 16.11.23 zum zweiten Mal in Winterthur stattfindet. Anna Kohler spricht mit ihr über die steigende Beliebtheit von Podcasts und w... more
Wie erreicht und begeistert man 1,5 Milliarden Fussballfans auf allen Kanälen und auf der ganzen Welt? Anna Kohler spricht mit Tom Hanan, Gründer und CEO von Webrepublic, über die Vermarktung der Fussball WM in Katar.
Jetzt steht die Frauen-WM in Au... more
Der Präsident des Swiss Marketing Forums Uwe Tännler ist so verwoben mit der Schweizer Marketingszene wie kein anderer. Als Zugpferd für den Marketing Tag 2023 spricht er im Podcast off the record über die Veranstaltungshighlights und verrät, warum m... more
Spitzenköchin Meta Hiltebrand ist mit ihren knallorangen Haaren eine werbestarke Kultfigur. Nicht kochen kann ihre Schwester, Sarah Hiltebrand. Dafür aber kann sie als Creative Director Brands ins beste Licht rücken. Zum Beispiel ihre Schwester. Anna... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #35 |  Switzerland/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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m+k Podcast launched 3 years ago and published 35 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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