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Artwork for Meme Team: Marketing, Culture, Narrative

Meme Team: Marketing, Culture, Narrative

Sonia Baschez and Amanda Natividad
Duolingo
Protein Marketing
Nostalgia Marketing
Tom Cruise
Zoran Mamdani
Nike
Formula 1
Rory Mcilroy
Space Tourism
AI Literacy
HBO Max
Sesame Street
Netflix
Google
Amazon Ads
Roku
Tiktok
Lifestyle Marketing
Millennials
Rivian

Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn’t just logic — it’s culture. And this show decodes both. Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one’s for you. Ne... more

PublishesWeeklyEpisodes35Founded7 months ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Meme Team: Marketing, Culture, Narrative

Latest Episodes

Sonia and Christina break down consumer brand marketing wins and fails across Apple's glass logo rebrand, Nike's LA murals, Sephora's tone-deaf holiday ad with Mariah Carey, the AI wars between Coca-Cola and Barbour's Wallace & Gromit collab, and the... more

Episode Summary

In this episode, Sonia and Moshe dissect four big marketing moments. They start with Cracker Barrel’s self-aware tweet that uses humor to defuse backlash over its remodel, then dive deep into Nike’s “I Love LA” Dodgers World Series sp... more

Halloween meets K‑pop as Amanda and Sonia kick off with costumes, community, and a Demon Hunter sing‑along, then pivot to the Bugonia “bald screening” stunt—who actually shaved vs who got bald caps, and what that says about event design and expectati... more

YouTube

From The Office's Kevin trapped in a glass box for Ramp to Lionsgate finally embracing fan editors, this episode unpacks the biggest marketing moves of the week. We break down how a B2B fintech company created the most talked-about experiential campa... more

YouTube

Key Facts

Accepts Guests
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Recent Guests

Caitlin Rease
Content creator for the San Antonio Spurs
San Antonio Spurs
Episode: The Pitt’s Tuxedo Scrubs, Nike’s New Motto, Lessons from the NBA Spurs
Cristin Culver
Communications consultant who works with founders, in-house teams, and venture capital firms
Episode: Reese Witherspoon’s AI Take, Builder.ai’s Flameout, and Instagram's iPad App
Martin O'Leary
Irish tech marketer and podcast guest
Episode: Weirdness, Wellness, Weapons, and the End of Monoculture | Meme Team 022
Vincenzo Landino
A marketer and the F1 guru known for his insights on Formula 1 and its influence
visubspeed.com
Episode: Attention does NOT equal influence... even if it made you click
Christina Garnett
Built communities and scaled brand advocacy, known as the Godmother of Marketing Twitter.
Episode: Duolingo Goes AI-First, KIND Rebrands, and Brands Bet on the Bots

Hosts

Sonia Baschez
Co-host of Meme Team Podcast, brings deep knowledge in startup marketing and brand storytelling.
Amanda Natividad
Co-host of Meme Team Podcast, specializes in marketing trends and pop culture insights.

Reviews

5.0 out of 5 stars from 22 ratings
  • Marketing Insights That Resonate!

    This show is a must-listen for anyone serious about navigating marketing trends, pop culture, and strategy. Sonia and Amanda are sharp, funny, and incredibly well-informed. What I love most is how they pull back the curtain on real campaigns and trends with insight that only true professionals in the space could provide.

    So far, each episode has felt like a mini-masterclass in brand storytelling and the cultural forces shaping consumer behavior. I'd say if you care about what’s happening behin... more

    Apple Podcasts
    5
    RJORoman
    United States5 months ago
  • Entertaining but also educational!

    I love that this helps me both catch up on pop culture (aka feel cool) but also dig into some of the underlying marketing and communications principles at play!

    Apple Podcasts
    5
    stressedyoungermillenial
    United States5 months ago
  • Informative & Hilarious

    These ladies know how to keep you entertained while you learn all you ever needed to know about marketing but in a cool way!

    Apple Podcasts
    5
    GreatExpectations!!!
    United States6 months ago
  • Focused and Informative

    Love this podcast. Love their PoV and how they focus on topics. Makes for a quick digestible listen.

    Apple Podcasts
    5
    Shellshell47
    United States6 months ago
  • blud

    mtta reference

    Apple Podcasts
    1
    Todd's kids
    United States6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the insightful and humorous breakdowns of contemporary marketing strategies and pop culture moments.
Audience finds the hosts relatable, and many express enjoyment in catching up on marketing trends and cultural happenings.
The podcast is regarded as both entertaining and educational, providing valuable insights without fluff.
Listeners particularly enjoy the unique format that explores real-world campaigns and cultural phenomena.
Reviews highlight that the content resonates with professionals who appreciate smart, engaging discussions of marketing.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#122
Norway/Business/Marketing
Apple Podcasts
#155
South Korea/Business/Marketing
Apple Podcasts
#156
Sweden/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Reese Witherspoon’s AI Take, Builder.ai’s Flameout, and Instagram's iPad App
Q: Could you elaborate a little bit more for our audience what bridging is?
It's saying what you want to say, saying another statement and then kind of bridging back to the topic at hand.
Kiss Cam Crisis Comms, Colbert Cancelled, Delta's AI, & Dumb Logo Updates
Q: Should employees lose their jobs over personal scandals?
Yes, especially when in leadership positions, as they set the company's culture.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Meme Team: Marketing, Culture, Narrative

What is Meme Team: Marketing, Culture, Narrative about and what kind of topics does it cover?

Focused on the intersection of marketing, culture, and business, this podcast stands out by breaking down real-world campaigns and cultural phenomena with insightful commentary from co-hosts Sonia Baschez and Amanda Natividad. Listeners can expect lively discussions that reflect on contemporary marketing strategies and techniques, including the impact of social media, brand storytelling, and the significance of authenticity in advertising. The hosts skillfully navigate the landscape of marketing trends, using humor and expertise to make complex topics accessible and engaging.

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How many listeners does Meme Team: Marketing, Culture, Narrative get?

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Which podcasts are similar to Meme Team: Marketing, Culture, Narrative?

These podcasts share a similar audience with Meme Team: Marketing, Culture, Narrative:

1. Pivot

How many episodes of Meme Team: Marketing, Culture, Narrative are there?

Meme Team: Marketing, Culture, Narrative launched 7 months ago and published 35 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Meme Team: Marketing, Culture, Narrative?

Recent guests on Meme Team: Marketing, Culture, Narrative include:

1. Caitlin Rease
2. Cristin Culver
3. Martin O'Leary
4. Vincenzo Landino
5. Christina Garnett

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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