
Meme Team dissects the marketing strategies creating breakout cultural moments. Host Sonia Baschez breaks down real campaigns, cultural moments, and marketing trends with other marketers. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one's for you.
| Publishes | Weekly | Episodes | 49 | Founded | 10 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

A24 built a full wedding website, a Boston Globe announcement, and an RSVP-to-your-Google-Calendar function to promote "The Drama" starring Zendaya and Robert Pattinson. It's the latest in a string of immersive campaigns that are making A24 the most ... more
Sam Altman publicly clapped back at Anthropic's Super Bowl attack ad. Only 7% of consumers even know what Claude is versus 73% for ChatGPT. So why did the market leader punch down? Dr. Marcus Collins, marketing professor at the University of Michigan... more
Sonia sits down with Jiya Jaisingh (fractional marketer and communicator with 10+ years in health and social impact) to break down Anthropic's $7M Super Bowl ad announcing they won't run ads, Pepsi's Coca-Cola bear stunt, Disney's CEO transition bett... more
Sonia sits down with Mark Stenberg (Adweek senior media reporter) to break down the Oscars' hidden messages, Substack's pivot to video, Zohran Mamdani's PR blitz, and the New York Post's California expansion—all asking the same question: when do you ... more
This show is a must-listen for anyone serious about navigating marketing trends, pop culture, and strategy. Sonia and Amanda are sharp, funny, and incredibly well-informed. What I love most is how they pull back the curtain on real campaigns and trends with insight that only true professionals in the space could provide.
So far, each episode has felt like a mini-masterclass in brand storytelling and the cultural forces shaping consumer behavior. I'd say if you care about what’s happening behin... more
I love that this helps me both catch up on pop culture (aka feel cool) but also dig into some of the underlying marketing and communications principles at play!
These ladies know how to keep you entertained while you learn all you ever needed to know about marketing but in a cool way!
Love this podcast. Love their PoV and how they focus on topics. Makes for a quick digestible listen.
mtta reference
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #146 |
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This podcast provides a detailed exploration of marketing strategies and their impact on contemporary culture. The hosts discuss various real-world campaigns, notable promotions, and the evolving landscape of advertising in a fun and engaging manner. Listeners can expect insights into digital marketing trends, celebrity endorsements, and case studies from diverse sectors, offering a mix of both humor and industry expertise that appeals to professionals and casual listeners alike. The show stands out by connecting marketing insights with broader cultural conversations, making it a valuable resource for those interested in understanding the mechanics behind successful brand narratives and engagement techniques.
The content is particularly ap... more
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Meme Team launched 10 months ago and published 49 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Meme Team include:
1. Kushaan Shah
2. Moshe Izykian
3. Caitlin Rease
4. Cristin Culver
5. Martin O'Leary
6. Vincenzo Landino
7. Christina Garnett
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