
Masters of Ecommerce är podcasten där Jacob Wibom Westerberg pratar med dem som bygger svensk e-handel: grundare, operatörer och specialister inom performance marketing, CRM och logistik. Vi diskuterar vilka beslut som faktiskt gjorde skillnad, vilka siffror som styr besluten, och vad de skulle gjort annorlunda med facit i hand. Målet är att du ska bli en starkare operatör efter att ha lyssnat på ... more
| Publishes | Weekly | Episodes | 7 | Founded | a month ago |
|---|---|---|---|---|---|
| Language | Swedish | Categories | MarketingBusiness | ||

Många e-handlare frågar hur de ska börja använda AI. Sebastian Tomic vänder på frågan: vad gör du redan idag som tar mycket tid och bygger du in AI där?
I avsnittet går ni igenom konkreta användningsområden från inköp och lager till kundtjänst, anno... more
När e-handeln växer blir plattformen mer än en teknisk fråga. Den påverkar kostnader, utvecklingstakt och hur enkelt du kan expandera till nya marknader, språk och valutor. Otis berättar varför Shopify kan vara ett strategiskt val för bolag som vill ... more
Hur bygger du ett växande e-handelsbolag utan att hela tiden behöva lägga till fler produkter? Jonatan Ehn, Chief Commercial Officer och tillförordnad vd på Asket, gästar podden för att prata om hur de har byggt en permanent kollektion med 50 produkt... more
Om dina produktkategorier har olika marginaler, ordervärden och kundvärde kan en gemensam Meta-kampanj styra budgeten åt fel håll. Du kan få fler billiga köp, men samtidigt sämre ekonomi i bolaget.
I det här avsnittet gästar Meta-experten Oscar Glov... more
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Apple Podcasts | #109 |
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Masters of Ecommerce launched a month ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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