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Artwork for Masters of Ecommerce

Masters of Ecommerce

Jacob Wibom Westerberg

Masters of Ecommerce är podcasten där Jacob Wibom Westerberg pratar med dem som bygger svensk e-handel: grundare, operatörer och specialister inom performance marketing, CRM och logistik. Vi diskuterar vilka beslut som faktiskt gjorde skillnad, vilka siffror som styr besluten, och vad de skulle gjort annorlunda med facit i hand. Målet är att du ska bli en starkare operatör efter att ha lyssnat på ... more

PublishesWeeklyEpisodes10Founded2 months ago
Language
Swedish
Number of ListenersCategories
MarketingBusiness

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Artwork for Masters of Ecommerce

Latest Episodes

Tillväxt handlar inte bara om att sälja mer. När ditt e-handelsbolag växer får du också ett starkare förhandlingsläge gentemot leverantörer, byråer och betalpartners. Det kan ge bättre priser, nya samarbeten och bättre ekonomi i verksamheten.I det hä... more

Dina brand guidelines ska skydda varumärket. Men om de styr varje annons för hårt kan de samtidigt bromsa din försäljning.I avsnittet visar Ludvig Magnusson hur du kan tänka kring creatives på Meta, varför innehåll behöver anpassas efter plattformen ... more

Att sälja internationellt är enklare än någonsin. Men när försäljningen växer tillkommer tull, skatter, fraktkostnader och administration som snabbt kan äta upp marginalerna.

Casper Lie, Nordenchef på Global-e, arbetar med internationell e-handel oc... more

Många e-handlare frågar hur de ska börja använda AI. Sebastian Tomic vänder på frågan: vad gör du redan idag som tar mycket tid och bygger du in AI där?

I avsnittet går ni igenom konkreta användningsområden från inköp och lager till kundtjänst, anno... more

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1. Noll till 100
2. Framtidens E-Handel
3. SCALABLE
4. Filip & Fredrik podcast
5. Fördomspodden

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Masters of Ecommerce launched 2 months ago and published 10 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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