
This examines how leading consumer goods companies like P&G and Kao achieve market success by synchronizing brand desire with product accessibility.
It details P&G’s five-element strategy, which emphasizes that superior products must be supported b... more
This examines the marketing methodologies employed by Suntory to harmonize official corporate messaging with consumer-led social media activity.
It highlights the strategic integration of Brand Generated Content (BGC) and User Generated Content (UG... more
This explores how Sharp utilizes artificial intelligence in its home appliances to refine its marketing strategies. By focusing on the concept of ongoing customer understanding, it illustrates how technology allows a brand to maintain a continuous re... more
This examines the strategic rebranding of the historic Japanese bakery, Kimuraya Sohonten, through the lens of purpose-driven business practices. It details how the company integrates its traditional heritage with modern marketing philosophies to str... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #28 | |
Apple Podcasts | #91 | |
Apple Podcasts | #137 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This show explores practical marketing topics through a Japan-focused lens, frequently delving into consumer behavior, retail strategy, and technology-driven insights. Episodes showcase frameworks for understanding latent customer needs, cross-industry innovation, and how digital transformation influences customer experience, branding, and product development. Listeners likely include marketers, product managers, and strategists seeking actionable takeaways, case-study grounded discussions, and Japan-specific market context. A notable pattern is the emphasis on real-world applications—such as jobs-to-be-done methodologies, dual-system operations in retail, and customer insight discovery—made accessible through structured frameworks and conc... more
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Marketing Talks launched a year ago and published 548 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Marketing Talks include:
1. Noriko Luzonka
2. Atsushi Koyama
3. Tomohiko Saito
4. Suzuki Ken
5. Sara Zawarin
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