Marketing Perspektivet
GENERAXIONMarketing Perspektivet er podcasten for travle marketingfolk, der har brug for konkrete indsigter - ikke endnu en lang teknisk forelæsning. Din vært, Tobias Thaastrup-Leth, Digital Innovation Lead hos Generaxion, skærer igennem hypen og giver dig forståelse for, hvad der faktisk virker inden for digital marketing og AI. Lyt med nu, og få perspektivet på det, der rører sig i branchen.
| Publishes | Weekly | Episodes | 36 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language | Danish | Number of Listeners | Categories | BusinessMarketing |
Listen to this Podcast
Latest Episodes
Søndag d. 11. januar annoncerede Googles CEO to nye tiltag:
Universal Commerce Protocol: En helt ny checkout-standard.
Direct Offers: Google Ads annoncer i AI Mode.
Det betyder, at dine brugere ikke længere behøver besøge din webshop, når der ska... more
Er AI agenter og flows bare to forskellige ord for det samme?
Nej - slet ikke.
Og forskellen er faktisk ret afgørende for, hvordan du får værdi ud af AI i din marketing.
Lyt med nu og forstå forskellen.
Fra Nike's ikoniske nytårskampagner til Google's historiske cookie u-vending.
Denne episode dækker både inspiration og indsigt.
Hør om succesfulde nytårskampagner, samt de 3 største marketing begivenheder i 2025:
Google's overraskende beslutning... more
Vidste du, at Coca-Cola bogstaveligt talt formede vores billede af julemanden? Og at en dansk virksomhed har kørt den samme succesfulde julekampagne i over 40 år?
I denne episode dykker vi ned i de mest legendariske julekampagner nogensinde.
Og vi ... more
Key Facts
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #2 |  Denmark/Business/Marketing |
Apple Podcasts | #52 | Denmark/Business |
Apple Podcasts | #97 |  Sweden/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Which podcasts are similar to Marketing Perspektivet?
These podcasts share a similar audience with Marketing Perspektivet:
1. Marketingpod.dk med Halfdan Timm & Kristian Tinho
2. Genstart
3. Stjerner og striber
4. Millionærklubben
5. Øverste hylde
How many episodes of Marketing Perspektivet are there?
Marketing Perspektivet launched 3 years ago and published 36 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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