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Marketing Espresso

Bec Chappell
Marketing
Artificial Intelligence
Networking
Linkedin
Marketing Strategy
Email Marketing
Public Speaking
Sales and Marketing Alignment
Podcast Guesting
Personal Branding
Social Media
Bec Chappell
Instagram
JEM Events
Sydney
Pounce
Brand Storytelling
Award Submissions
Customer Relationship Management (CRM)
Storytelling

Your easily digestible, quality shot of helpful marketing advice.

Marketing Espresso is a podcast about marketing strategy, branding, business growth and visibility for modern business owners. Hosted by marketing strategist Bec Chappell, the show explores what’s actually working in marketing right now - from content and email marketing to AI, branding, customer psychology and business growth.

PublishesWeeklyEpisodes414Founded5 years ago
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BusinessEntrepreneurshipMarketing

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Artwork for Marketing Espresso

Latest Episodes

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What actually works in marketing right now?

That’s the question I keep hearing from business owners everywhere - from solo operators through to multi-million dollar companies. The reality is, a lot of the old marketing playbooks si... more

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In this episode of Marketing Espresso, I’m joined by speaking coach, creative director and founder of Illuminated Story, Carmen Sederino, for a conversation about public speaking, visibility, leadership and personal branding.

If yo... more

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In this episode of Marketing Espresso, I’m joined by media trainer, author and communication expert Theresa Miller for a conversation that feels incredibly relevant right now.

We dive into why speaking up matters more than ever in ... more

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In this episode of Marketing Espresso, I’m diving into a question I’m hearing more than ever right now: where should I actually be marketing my business?

Because if I’m being honest, a lot of people feel lost.

The landscape feels ... more

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Recent Guests

Carmen Sederino
Speaker and personal branding coach; founder of Illuminated Story
Illuminated Story
Episode: The Link Between Public Speaking & Personal Brand with Carmen Sederino
Theresa Miller
Journalist and media trainer, author of Speak Up
Theresa Miller (Speaker/Author)
Episode: Why Speaking Up Matters More Than Ever in the Age of AI with Theresa Miller
Evelina Kaganovitch
Copywriter and email strategist
Freelance/Agency (as described in episode)
Episode: What to send after someone joins your email list with Evelina Kaganovitch
Bonnie Wicks
Founder of Third House Creative
Third House Creative
Episode: AI should amplify you, not replace you with Bonnie Wicks
Heather Marano
Founder and director of Green Door Co.
Green Door Co.
Episode: Enhancing Your Award Entries with AI with Heather Marano
Simran Kaur
Founder/leader of Pounce, a full-service agency
Pounce
Episode: Leads won't save your business With Sim Kaur
Quinn Palmer
Growth marketer, senior manager and founder of Grow Class
Grow Class
Episode: The real power of networking with Quinn Palmer
Jodie McLean
Director of JEM Events
JEM Events
Episode: How to plan your next event With Jodie McLean
Michelle J. Raymond
LinkedIn and B2B marketing expert; host of Social Media for B2B Growth Podcast
Independent consultant; speaker
Episode: Can we stop with the boring content.. please? With Michelle J Raymond

Host

Bec Chappell
Host of Marketing Espresso

Reviews

4.9 out of 5 stars from 49 ratings
  • Great fun and educational too

    Bec’s enthusiasm and honesty makes her podcast so much fun to listen to and at the same time learn some truths about Marketing.

    Apple Podcasts
    5
    DCPaus
    Australia7 months ago
  • Amazing podcast!

    Love Marketing Espresso - Bec’s content is punchy, easy to digest (which is rare in the podcast world) and offer real world insights with actionable ideas for any savvy marketer.

    Apple Podcasts
    5
    pleb1983
    Australiaa year ago
  • Love this!

    I am loving your content Bec. You explain everything in such a strategic, yet simple and easy to digest, way!

    Apple Podcasts
    5
    jode la cra
    Australiaa year ago
  • An enjoyable and valuable listen!

    I could chat with (and listen to!) Bec every day. This is such a valuable podcast and well worth the listen for bite-size nuggets of marketing gold. Thanks for having me on the show!

    Apple Podcasts
    5
    Tahnee S.
    Australiaa year ago
  • Story telling, archetypes, Brand and main character syndrome

    Got caught in traffic for a lengthy amount of time commuting from one place to another and binge listened to a few episodes of Marketing Espresso - so addictive, a dopamine hit of bite sized marketing nuggets. Great guest speakers. Found this show very informative, entertaining whilst providing practical advice and steps to improve on marketing strategies.

    Apple Podcasts
    5
    Christine-BusinessChick
    Australia2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners find the show practical and bite-sized, with real-world tips you can implement quickly.
The host's energy and clarity make complex marketing ideas easy to digest.
Guests are generally high-quality experts who provide actionable insights and frameworks.

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Social Media Marketing PodcastMichael Stelzner, Social Media Examiner
The Artificial Intelligence Show
The Artificial Intelligence ShowPaul Roetzer and Mike Kaput

Talking Points

Recent interactions between the hosts and their guests.

Enhancing Your Award Entries with AI with Heather Marano
Q: What are the key safeguards when using AI for award submissions?
Lock down your AI model, ensure your data isn't used for training, and maintain control over tone, third vs. first person narration, and word counts to meet each award's criteria.
Enhancing Your Award Entries with AI with Heather Marano
Q: Should I use AI to write my awards entries?
Use AI as a facilitator, but ensure you provide detailed prompts, brand voice guidance, and the necessary evidence. It's about prompting well, briefing thoroughly, and editing carefully to keep the human storytelling and accuracy intact.
How to plan your next event With Jodie McLean
Q: What are your thoughts on hybrid events, and are they worth the effort?
Hybrid events are challenging because they require juggling two experiences at once, and it's hard to make both sides feel equally valued. The guest ultimately recommends choosing one path—either in-person or online—and investing to maximize that experience.
What to send after someone joins your email list with Evelina Kaganovitch
Q: What are the first emails in an opt-in flow and how should they be structured?
The opt-in flow typically includes two to three emails over a couple of weeks, focusing on delivering the incentive, introducing the brand, and sharing the founder's story to build rapport.
What to send after someone joins your email list with Evelina Kaganovitch
Q: How do we break down the fear around unsubscribes and what kinds of emails should we send?
Start slow, keep messages valuable and respectful, and balance promotional content with value-driven communication to maintain trust and reduce unsubscribes.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Gender Skew
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Frequently Asked Questions About Marketing Espresso

What is Marketing Espresso about and what kind of topics does it cover?

Short, punchy episodes deliver practical marketing strategies, branding insights, and growth tactics in easily digestible 10–25 minute bursts. The show frequently covers real-world tactics for content, email marketing, AI integration, personal branding, networking, and event planning, often featuring guests who are practitioners or agency leaders. A notable strength is its focus on actionable takeaways, practical frameworks, and a human-centered approach to marketing that emphasizes relationships, authenticity, and sustainable growth.

Where can I find podcast stats for Marketing Espresso?

Rephonic provides a wide range of podcast stats for Marketing Espresso. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Marketing Espresso and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Marketing Espresso get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Marketing Espresso, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Marketing Espresso?

Rephonic provides comprehensive predictive audience data for Marketing Espresso, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Marketing Espresso have?

To see how many followers or subscribers Marketing Espresso has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Marketing Espresso?

These podcasts share a similar audience with Marketing Espresso:

1. Brand Builders Lab with Suz Chadwick
2. Good Hang with Amy Poehler
3. Got Marketing?

How many episodes of Marketing Espresso are there?

Marketing Espresso launched 5 years ago and published 414 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Marketing Espresso?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Marketing Espresso?

Rephonic pulls ratings and reviews for Marketing Espresso from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Marketing Espresso?

Rephonic provides full transcripts for episodes of Marketing Espresso. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Marketing Espresso?

Recent guests on Marketing Espresso include:

1. Carmen Sederino
2. Theresa Miller
3. Evelina Kaganovitch
4. Bonnie Wicks
5. Heather Marano
6. Simran Kaur
7. Quinn Palmer
8. Jodie McLean

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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