
Unfiltered takes on the biggest shifts in marketing technology. We spotlight what matters, who's leading (or lagging), and what's next. In Martech, clarity is power — and we're here to deliver it.
| Publishes | Weekly | Episodes | 103 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | TechnologyBusinessMarketing | |||

Jeff Lee doesn't just build marketing campaigns. He engineers lifecycle systems that quietly power billions of customer interactions. As the lifecycle marketing technical lead at Calm, Jeff runs a team of four, shipping 240+ distinct email campaigns ... more
"Personalization is finding that balance — you can give customers everything they want, but it doesn't make the business happy. True personalization is finding the perfect balance." – Eloise
Personalization only works when the infrastructure beneat... more
"If you don't understand your internal customer, you're failing both the internal customer and the business." Jacqueline
Jacqueline and Juan tackle Martech's second-biggest pain point: integration complexity, data silos, and the operational fragmen... more
"Martech isn't complex - we've made it complex." - Satya
In this episode, Jacqueline sits down with Satya Upadhyaya to unpack one of enterprise Martech's most expensive problems: the forever consulting engagement. Drawing on 15+ years inside banks... more
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Great expose into the world of Martech. Good compliment to Juan's newsletter too. My favorite episode is #35!
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Apple Podcasts | #190 |
Recent interactions between the hosts and their guests.
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Focused on the intersection of marketing and technology, this podcast presents insightful discussions about the most significant shifts within the Martech landscape. It covers a variety of pressing topics including email security, the implementation of AI in marketing, and the evolving challenges faced by marketing leaders. Episodes often feature industry experts and thought leaders who provide valuable insights into trends and practices that can help organizations adapt in a rapidly changing environment. The emphasis on practical advice makes it a useful resource for marketing professionals who are looking to stay ahead in their field.
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These podcasts share a similar audience with Making Sense of Martech:
1. WSJ What’s News
2. The Prof G Pod with Scott Galloway
3. Pivot
4. All-In with Chamath, Jason, Sacks & Friedberg
5. The Dave Gerhardt Show (from Exit Five)
Making Sense of Martech launched 5 years ago and published 103 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Making Sense of Martech include:
1. Satya Upadhyaya
2. Linda Cereda
3. Keanu Taylor
4. Adam Greco
5. Mariska Calabrese
6. Jakub Alexa
7. Lauren Mayer
8. Jason Lyman
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