Making Sense of Martech
MonarchUnfiltered takes on the biggest shifts in marketing technology. We spotlight what matters, who's leading (or lagging), and what's next. In Martech, clarity is power — and we're here to deliver it.
| Publishes | Weekly | Episodes | 103 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessTechnologyMarketing | |||
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Latest Episodes
"Most of marketing is not a verifiable domain. You can't outsource it to the agents. You need the humans." - Scott Brinker
Scott Brinker, creator of the Martech landscape and former VP of Platform Ecosystem at HubSpot, joins Jacqueline for a no-hold... more
"Content was king. Now context is the monarch." — Scott Brinker
Scott Brinker has been mapping marketing technology longer than most practitioners have been in it. In this Hot Seat episode, Jacqueline puts the godfather of Martech in the chair to pr... more
We host unfiltered conversations with the people shaping the industry. We track the biggest shifts in the marketing technology landscape and ecosystem.
Cutting through the noise to spotlight what matters, who’s leading (and lagging), and what’s next... more
"The goal is not to personalize everything. You need to personalize what matters so that you can prioritize it internally in order to execute it well." - Jacqueline
Scaling personalization in marketing technology remains one of the most persistent a... more
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Great expose into the world of Martech. Good compliment to Juan's newsletter too. My favorite episode is #35!
Podchaser4 years agoJohn
Chart Rankings
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Apple Podcasts | #187 |  Netherlands/Business/Marketing |
Apple Podcasts | #234 |  India/Business/Marketing |
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Frequently Asked Questions About Making Sense of Martech
What is Making Sense of Martech about and what kind of topics does it cover?
The show offers unfiltered takes on shifts in marketing technology, focusing on how enterprise implementations evolve, how data and AI reshape decision-making, and the tension between big Martech suites and more flexible, capability-led approaches. Across episodes, guests range from CMTOs and data leaders to email security experts and SaaS marketing leaders, with frequent attention to governance, measurement, data quality, and the human factors that make or break technology programs. A noteworthy through-line is practical, practitioner-centered guidance—emphasizing internal capability, auditable processes, and clear governance to avoid perpetual dependency on external vendors. The format tends to explore real-world challenges (data fragment... more
Where can I find podcast stats for Making Sense of Martech?
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How many listeners does Making Sense of Martech get?
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What are the audience demographics for Making Sense of Martech?
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How many subscribers and views does Making Sense of Martech have?
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Which podcasts are similar to Making Sense of Martech?
These podcasts share a similar audience with Making Sense of Martech:
1. The Prof G Pod with Scott Galloway
2. Pivot
3. Prof G Markets
4. The AI Daily Brief: Artificial Intelligence News and Analysis
5. Raging Moderates with Scott Galloway and Jessica Tarlov
How many episodes of Making Sense of Martech are there?
Making Sense of Martech launched 5 years ago and published 103 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Making Sense of Martech?
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Where can I see ratings and reviews for Making Sense of Martech?
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What guests have appeared on Making Sense of Martech?
Recent guests on Making Sense of Martech include:
1. Scott Brinker
2. Ian Reisman
3. Jeff Lee
4. Eloise Gillespie
5. Satya Upadhyaya
6. Linda Cereda
7. Adam Greco
8. Mariska Calabrese
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.