聊天时间到
地瓜ha视频版的我（红书/抖）： 芥末地瓜
这个播客由 行业分析&读书分享&生活感悟 组成
希望能给你带来一些帮助
更希望你开心～
| Publishes | Twice monthly | Episodes | 98 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | HobbiesLeisure |
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Latest Episodes
喧嚣褪去，增长换轨，2026 年 618 交出了一份新的答卷。
家电、美妆、日用刚需构成基本盘，AI 智能硬件、宠物消费、运动户外、银发健康品类增速领跑全赛道。与此同时，行业增长逻辑也彻底从 “以价换量” 转向 “品效合一”。
当消费者主动放弃熬夜凑单与批量囤货，当低价让利不再是大促核心竞争力，2026 年 618 究竟在传递怎样的行业信号？哪些细分赛道实现逆势爆发，哪些传统品类增长承压？
中国睡眠研究会数据显示，超过3亿国人存在睡眠障碍，成年人失眠发生率高达38.2%。睡眠，这个人体最基础的健康刚需，亦成为了当下消费市场极具增长潜力的黄金赛道。过去，睡眠经济的核心是“卖家具”；现在，它是“卖数据、卖服务、卖情绪”。从几十块的眼罩到上万元的智能床，从直播间里的助眠音钵到药房里的GABA软糖，消费者不再满足于被动“躺着”，而是开始主动“管理”睡眠。电商平台上，睡眠相关品类持续热销，新品层出不穷、爆款轮番出圈，成为突破行业增长瓶颈的优质赛道。
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #203 | China/Leisure/Hobbies |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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聊天时间到 launched 3 years ago and published 98 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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