Le café du market' ☕ ton podcast marketing B2B
Le café du market'Entre et installe-toi, bienvenue au Café du market' !Je suis Axel Kaletka, freelance en marketing B2B.Ici, on analyse les pratiques de base comme les dernières tendances marketing, en compagnie des meilleurs experts du sujet.Le but : des épisodes de courts et concrets pour te donner rapidement les clés et que tu puisses reproduire chez toi ce qui marche le mieux pour les autres 🚀Enfin, si tu trou... more
| Publishes | Weekly | Episodes | 191 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language |  French | Number of Listeners | Categories | EntrepreneurshipBusinessMarketing |
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Latest Episodes
Comment capter l’attention d’un public… qui s’en fout ?
Cette problématique, on y a tous fait face à un moment ou à un autre.
Parce qu'on a un produit innovant, parce qu'on veut pénétrer un nouveau segment de marché ou parce que ta solution n'est t... more
L'international, c'est toujours pour "plus tard".
Mais quand "plus tard" devient "jamais", on passe à côté d'une vraie opportunité de croissance.
Dans cet épisode, je reçois Eugène Ernoult, CMO chez Weglot, pour parler d’un sujet aussi passionnant ... more
Tu peux avoir un produit brillant.
Si personne ne comprend sa valeur… il ne se passe rien.
Et avant même de parler de qualité des leads, de canaux d'acquisition ou de features, il y a des signaux d’alerte qui ne trompent pas :
👉 tes sales vendent... more
Pourquoi tes landing pages ne convertissent pas ?
Le plus souvent, c'est parce que tu as oublié pour qui tu écris.
Parfois, ce n'est même pas de ta faute. Tu as créé une landing page parfaite, mais elle n'a jamais vu le jour, parce que différentes ... more
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Reviews
- Bravo !
Contenu pro, de qualité et telement agréable !
Apple Podcasts5marc-aurele MFrance7 months ago - Un excellent podcast marketing
Des épisodes bien menés, des thématiques marketing concrètes et des invités au top qui parlent de leur expérience sur le terrain : je recommande :)
Apple Podcasts5LaurieGiacFrancea year ago - Un podcast référence pour tous les CMO
J aurais adoré écouter ce podcast pour faire ma veille quand j étais CMO en start up.
Axel est ultra précis dans ses analyses et sait poser les bonnes questions.
Céline - J’peux pas j’ai podcast
Apple Podcasts5une autre CelineFrance3 years ago - Dense et efficace
Bravo Axel pour ce podcast marketing B2B inspirant avec des invités au top. J’aime la musique, l’ambiance et surtout les conversations dynamiques et approfondies entre Axel et ses invités. Bravo Axel !
Apple Podcasts5Mony ChhimFrance3 years ago - Un de mes podcasts préférés
Un de mes podcasts préférés. Chaque épisode est enrichissant et ils se complètent tous ! Une vraie valeur ajoutée pour les pro du market !
Apple Podcasts5PierreS7France3 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #7 | France/Business/Marketing |
Apple Podcasts | #215 | France/Business |
Apple Podcasts | #37 |  Belgium/Business/Marketing |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
Content focuses on key marketing strategies, trends, and practices in the B2B sector through concise, expert-led discussions. Topics range from inbound and content marketing to SEO and lead generation, aimed at equipping listeners with actionable insights to enhance their marketing efforts. Episodes are designed to be brief yet informative, facilitating quick understanding of complex concepts, thereby making them accessible to marketers at various experience levels. The inclusion of industry experts enriches conversations, providing diverse perspectives and practical knowledge that listeners can apply directly to their work. This approach fosters a blend of inspiration and learning, making it a valuable resource for professionals looking to... more
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. Le Podcast de Pauline Laigneau
2. Le Déclic | Podcast par Alec Henry
3. HugoDécrypte - Actus et interviews
4. Le Podcast du Marketing - stratégie digitale, marketing digital, CMO, persona, emailing, inbound marketing, webinaire, lead
5. Marketing Square : Les secrets Growth Marketing ⚡️
How many episodes of this podcast are there?
this podcast launched 4 years ago and published 191 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Julien Rio
2. Guillaume Lebeau
3. Maxence Vanderswalmen
4. Lia Ianora
5. Jordan Chenevier-Truchet
6. Patrice Barbesier
7. Chris Demarle
8. Coralie Dussart
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