K-Pop in India
Shreya and SohamK-pop in India is a podcast designed for India’s ever-growing K-pop community. Despite the genre’s immense popularity in the country, there are few platforms that truly explore its depth, impact, and ongoing trends. This podcast fills that gap—bringing fans the latest news, industry insights, and a deeper understanding of K-pop’s cultural significance. Whether you’re a longtime fan or just discove... more
| Publishes | Weekly | Episodes | 45 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MusicMusic Commentary | |||
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Latest Episodes
K-pop has always talked about pressure.
This episode talks about presence.
Recent moments — from Manon stepping away from KATSEYE to Jungkook’s candid live — open a larger conversation about what it means to exist publicly as an idol today.
In an i... more
February tried to be quiet. K-pop refused.
In this month-end catch-up, we unpack the announcements, chart movements, sudden drops, strategic silences, and fandom behaviour that shaped the last few weeks of the industry. From rollout patterns that fe... more
What happens when a pre-release becomes the main event?
In this episode, we break down how BTS turned the ARIRANG rollout into a full-fledged campaign — not just a teaser cycle, but a narrative arc. Instead of announcing music, they staged anticipat... more
In this week’s episode of The K-pop in India Podcast, we’re back with Keeping Up with K-pop — and this time, it’s largely a BTS conversation.
From solo-era developments to global positioning, we unpack how BTS continues to shape the industry narrati... more
BTS returning to the stage is inevitable. BTS returning to India is not that simple.
In this episode, we break down the concert economics behind global tours and why, despite India’s massive ARMY presence, BTS is unlikely to tour India in 2026. From... more
K-pop doesn’t slow down—and neither do we. In this episode, we break down the biggest headlines shaping the industry right now: new releases, chart movements, label decisions, controversies, and what they actually mean beyond the fan discourse. From ... more
One year. Countless conversations. And a whole lot of K-pop.
In this special anniversary episode of The K-pop in India Podcast, we hit pause and look back at everything we’ve explored over the past year — from major industry shifts and iconic comeba... more
As the year comes to a close, we’re wrapping up Keeping Up With K-Pop one last time with a special year-end edition. From major comebacks and chart-topping releases to industry shake-ups, milestones, and moments that defined the fandom, we break down... more
Key Facts
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #211 |  Saudi Arabia/Music/Music Commentary |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About K-Pop in India
What is K-Pop in India about and what kind of topics does it cover?
Two hosts explore the global K-Pop ecosystem with a distinctly Indian lens, balancing news roundups, artist spotlights, and marketing analyses. Recent episodes emphasize how K-Pop acts and labels navigate cross-cultural promotions, fan engagement strategies, and industry shifts (from girl-group launches to IP and festival news), often unpacking case studies like Festa campaigns, group debuts, and regional localization. The show frequently ties these trends to broader market opportunities for India, while weaving in personal reactions and audience-driven recommendations. A notable through-line is the practical, playbook-like approach to marketing, fandom dynamics, and media strategy that can benefit brands, marketers, and managers seeking to... more
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How many episodes of K-Pop in India are there?
K-Pop in India launched a year ago and published 45 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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