
Circana Unpacked delves into the data to reveal consumer, shopper, and other insights that fuel market changes and growth for those in the CPG, retail, health care and media industries. Join Circana thought leaders, industry partners and guests to learn how opportunities, trends and market disruptions will impact your business.
| Publishes | Twice monthly | Episodes | 100 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

Sally Lyons Wyatt, Circana’s Global EVP & Chief Advisor, Consumer Goods & Foodservice Insights, joins the podcast to explore the fascinating dynamics of today’s unprecedented multigenerational marketplace. Building on CEO Stuart Aitken’s recent empha... more
Circana’s President and CEO, Stuart Aitken, joins the podcast and unpacks:
• The ways in which AI is becoming embedded in everyday decisions, transforming how consumers live and how businesses operate.
• How consumers are showing remarkable resilie... more
There are more stories to share from Circana’s New Product Pacesetters, our annual roundup of the top-selling CPG new products. In this special episode, Joan Driggs and Lisa Maas dive into the role social media and influencers have in new CPG product... more
For the past six years, Circana has collaborated with NYU's Stern Center for Sustainable Business to produce a report on sustainability in the consumer packaged goods (CPG) marketplace. While sustainability-marked products in the U.S. continue to gai... more
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Great Podcast.
So Rich of Interesting Content
Podcast provides timely and compelling insights during this ever changing industry. The hosts have relevant guests who go over many of the trends and issues. A must listen podcast for anyone in the cpg business.
I’ve enjoyed the podcast as a good way to hear some of the latest industry trends and insights. I’ve especially enjoyed the c-suite conversations with retailers. Thanks IRI!
I love this peek behind the scenes of the CPG and retail industry. Joan Driggs does a great job of guiding conversations, keeping listeners both entertained and informed. This is information that benefits me on a daily basis, so keep them coming!
I’ve always been a follower and stay up-to-date with IRI’s data. They’re always on top of new trends, products, etc. and I thoroughly enjoy learning from their various industry experts. From CPG to healthcare to retail, they always provide great information. Now I’m able to hear and learn from them during my long commute to and from work!
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Apple Podcasts | #190 |
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The content focuses on providing insights and analyses related to consumer behavior, market trends, and growth strategies within the Consumer Packaged Goods (CPG), retail, healthcare, and media industries. Key topics discussed include sustainability practices in the CPG sector, innovations in convenience stores, and the growing significance of private labels. Noteworthy is the emphasis on data-driven research and expert opinions, making it a valuable resource for professionals seeking to understand market dynamics and consumer preferences. The format features discussions among thought leaders, making it engaging for those interested in actionable business insights.
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These podcasts share a similar audience with Circana Unpacked:
1. The CPG Guys
2. The McKinsey Podcast
3. Freakonomics Radio
4. The Daily
5. Pivot
Circana Unpacked launched 6 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Circana Unpacked include:
1. Stuart Aitken
2. Sally Lyons Wyatt
3. Kristen McLean
4. Jonna Parker
5. Darren Seifer
6. Cecilia Ogude
7. Susan Kelly
8. Kelly Dunham
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