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Artwork for Ignite: Healthcare Marketing Podcast

Ignite: Healthcare Marketing Podcast

Cardinal Digital Marketing
Healthcare Marketing
Digital Marketing
Patient Engagement
Home Health Care
Hospice Care
Google Performance Max
Content Production
Patient-Centered Care
User Research
Local Service Ads
User Experience
Cardinal Digital Marketing
Email Marketing
Serious Illness Management
Marketing Techniques
Predictive Analysis
HIPAA
Google SEO Spam Update
Sanova Dermatology
CRM

Hear the latest performance marketing strategies, industry news, and innovative tactics that will help grow your healthcare organization. Brought to you by Cardinal Digital Marketing, our CEO Alex Membrillo sits down with industry leaders and the nation’s top healthcare marketing professionals to uncover practical insights to boost your digital presence and attract more patients.

PublishesWeeklyEpisodes181Founded7 years ago
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MarketingBusinessManagement

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Artwork for Ignite: Healthcare Marketing Podcast

Latest Episodes

In this episode of Ignite, healthcare marketers can gain valuable insights into the importance of aligning marketing strategies with macroeconomic factors and consumer needs. Marketing expert Jennifer Rusk joins Cardinal’s CEO, Alex Membrillo,in a di... more

Doubt that your social media ads are driving patient bookings? Here’s how to find out. Our hosts, Cardinal’s CGO, Lauren Leone and Senior Director of Analytics, Alex Kemp, dive into the hidden influence of social media on paid search—what we call ‘Th... more

This episode of Ignite is packed with actionable insights you won’t want to miss! Join Cardinal’s CEO, Alex Membrillo, and Christus Health’s Service Line Marketing Director, Alvaro Fernandez, as they break down the strategies, data, and technology sh... more

In this episode of Ignite, healthcare marketing expert, Jenn McClain, joins Cardinal’s CEO, Alex Membrillo, to share valuable insights into staying competitive in a rapidly evolving landscape. The two delve into the importance of a full-funnel patien... more

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Recent Guests

Alvaro Fernandez
Service Line Marketing Director for Cardiology, Orthopedics, Surgery at Christus Health
Christus Health
Episode: #153 - Service Line Marketing: How to Fill Schedules Not Waitlists with Christus Health
Sarah Berger
Director of Marketing and Communications at MedVet
MedVet
Episode: #148 - The Power of Communications in Veterinary Marketing with MedVet
Torin Dinh
Growth and Strategy Manager with OrthoArizona, manages digital marketing efforts.
OrthoArizona
Episode: #145 - Mastering Healthcare Reputation Management with rater8 and OrthoArizona
Evan Steele
CEO and founder of Rater8, specializes in patient satisfaction surveys and reputation management.
Rater8
Episode: #145 - Mastering Healthcare Reputation Management with rater8 and OrthoArizona
Joe Sanok
Founder of Practice of the Practice and a counseling expert
Practice of the Practice
Episode: #142 - How to Create a Podcast Listeners Will Love with Practice of the Practice
Monu Kalsi
Head of Marketing at Millennium Physician Group
Millennium Physician Group
Episode: #137 - Redefining Healthcare Marketing Through Accountability, Agility, and Alignment with Monu Kalsi, Millennium Physician Group
Kristy Ruppe Craddock
Chief Sales and Marketing Officer for Commonwealth Senior Living
Commonwealth Senior Living
Episode: #135 - Connecting with Multiple Audiences: Empathetic Marketing Strategies for Senior Living with Kristy Ruppe Craddock, Commonwealth Senior Living
Nancy Ryerson
Marketing professional specializing in B2B and B2B2C healthcare marketing
Lantern
Episode: #130 - Real Stories, Real Impact: Embracing Authenticity Healthcare Marketing with Nancy Ryerson of Lantern
Hasan Ramusevic
Agency engagement consultant with over 35 years of experience in helping marketers select and collaborate with agencies effectively
Hasan + Shumaker
Episode: #129 - Mastering Agency Selection: How to Build a Lasting Partnership with Hasan Ramusevic, of Hasan + Shumaker

Host

Alex Membrillo
CEO of Cardinal Digital Marketing, host of Ignite, and expert in performance marketing strategies

Reviews

4.7 out of 5 stars from 31 ratings
  • Everything Healthcare Marketing wrapped into a podcast

    Love that these are fast-paced and each episodes gives takeaways that I can implement immediately. High energy and knowledgeable!

    Apple Podcasts
    5
    Marshall R.
    United Statesa year ago
  • Finally!! Relevant healthcare marketing content

    I just listened to the episode on healthcare marketing on TikTok and learned so much. I’m a new subscriber and I’m looking forward to listening to more episodes.

    Apple Podcasts
    5
    @coreyquinn
    United States2 years ago
  • Quick and to the point.

    Really great, short episodes, packed with information.

    Apple Podcasts
    5
    Jwill531
    United States4 years ago
  • Glad I subscribed

    Short episodes share marketing strategies and ideas that I can easily implement at my medical practice.

    Apple Podcasts
    5
    DrDelish
    United States4 years ago
  • A must-listen if you’re in marketing!

    All guests are well-versed in the latest marketing trends & I learn something new every single episode!

    Apple Podcasts
    5
    Current Marketer
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the fast-paced format, with actionable insights they can apply immediately.
Audiences frequently mention the high energy and knowledgeable guests as key highlights.
Many express enthusiasm for the relevance of topics, particularly about digital marketing in healthcare.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#148 - The Power of Communications in Veterinary Marketing with MedVet
Q: How does MedVet incorporate technology into their marketing and communication efforts?
MedVet is exploring AI for content generation and enhancing their marketing efficiency, focusing on the integration of technology with a robust style guide.
#148 - The Power of Communications in Veterinary Marketing with MedVet
Q: What are the main marketing tools used at MedVet?
The main marketing tools include a mix of emergency care SEO, reputation management, and digital marketing strategies focused on both service quality and patient experience.
#151 - How to Turn Leads Into New Patients Like a Pro with Recovery.com and Key Performance Consultants
Q: What is the biggest red flag you see in the call center and admissions processes?
Lock up follow-up; a lack of consistent follow-up leads clients to other centers.
#151 - How to Turn Leads Into New Patients Like a Pro with Recovery.com and Key Performance Consultants
Q: What trends are you most excited about in the substance use space?
There is more access to mental health treatment, great directories like recovery.com, and an expansion of care for Medicaid and Medicare populations.
#152 - Going Beyond PPC to Win Patients
Q: What are your favorite digital channels for patient acquisition excluding PPC?
I'm a huge believer in social media, especially leveraging influencers and creating a strong content strategy tailored to each channel.

Audience Metrics

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Frequently Asked Questions About Ignite: Healthcare Marketing Podcast

What is Ignite: Healthcare Marketing Podcast about and what kind of topics does it cover?

The content is centered around modern strategies and insights in the healthcare marketing realm, focusing heavily on performance marketing approaches. The discussions often involve expert guests from various segments of the healthcare industry, including digital marketing leaders and operational strategists, who share their experiences and knowledge related to patient engagement, reputation management, and innovative marketing techniques. Listeners can expect actionable advice designed to enhance patient acquisition strategies and navigate the complexities of the healthcare marketing landscape, making it a valuable resource for professionals seeking to grow their healthcare organizations.

Where can I find podcast stats for Ignite: Healthcare Marketing Podcast?

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How many listeners does Ignite: Healthcare Marketing Podcast get?

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What are the audience demographics for Ignite: Healthcare Marketing Podcast?

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How many subscribers and views does Ignite: Healthcare Marketing Podcast have?

To see how many followers or subscribers Ignite: Healthcare Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Ignite: Healthcare Marketing Podcast?

These podcasts share a similar audience with Ignite: Healthcare Marketing Podcast:

1. We Are, Marketing Happy - A Healthcare Marketing Podcast
2. HBR On Leadership
3. My First Million
4. All-In with Chamath, Jason, Sacks & Friedberg
5. The CMO Podcast

How many episodes of Ignite: Healthcare Marketing Podcast are there?

Ignite: Healthcare Marketing Podcast launched 7 years ago and published 181 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Ignite: Healthcare Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Ignite: Healthcare Marketing Podcast?

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What guests have appeared on Ignite: Healthcare Marketing Podcast?

Recent guests on Ignite: Healthcare Marketing Podcast include:

1. Alvaro Fernandez
2. Sarah Berger
3. Torin Dinh
4. Evan Steele
5. Joe Sanok
6. Monu Kalsi
7. Kristy Ruppe Craddock
8. Nancy Ryerson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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