
Hear the latest performance marketing strategies, industry news, and innovative tactics that will help grow your healthcare organization. Brought to you by Cardinal Digital Marketing, our CEO Alex Membrillo sits down with industry leaders and the nation's top healthcare marketing professionals to uncover practical insights to boost your digital presence and attract more patients.
| Publishes | Weekly | Episodes | 244 | Founded | 9 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessManagement | |||

Your bottom-funnel channels can only take you so far. If you're pouring more budget into search or Meta and paying more for the same pool of patients, it may be time to rethink how you're generating demand.
On this episode of the Ignite Healthcare ... more
Generating more leads isn't enough if patients can't book an appointment when they're ready.
In this episode of Ignite, Ashley Petrochenko Cardinal's VP of Brand Marketing sits down with Dental Marketing Industry Expert Ana Doran to explore why pat... more
Healthcare marketing doesn't have a lead problem. It has an operations problem.
In this episode of Ignite, Ashley Petrochenko, VP of Brand Marketing at Cardinal, sits down with Colleen Mulder, a Multi-site, Private Equity Marketing Consultant and F... more
Patient trust is becoming one of the biggest competitive advantages in healthcare, and reducing friction is where it starts.
On this episode of Ignite, host Rich Briddock, Cardinal's Chief Strategy Officer, sits down with Pete Deutschman, CMO and C... more
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Love that these are fast-paced and each episodes gives takeaways that I can implement immediately. High energy and knowledgeable!
I just listened to the episode on healthcare marketing on TikTok and learned so much. I’m a new subscriber and I’m looking forward to listening to more episodes.
Really great, short episodes, packed with information.
Short episodes share marketing strategies and ideas that I can easily implement at my medical practice.
All guests are well-versed in the latest marketing trends & I learn something new every single episode!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #93 | |
Apple Podcasts | #162 | |
Apple Podcasts | #206 |
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This series centers on performance-driven healthcare marketing, exploring how to scale multi-site networks, build high-impact teams, and design branding and measurement strategies that move the needle across national organizations. Episodes frequently cover programmatic infrastructure, AI-assisted optimization, HIPAA-compliant analytics, and cross-channel approaches that blend brand storytelling with measurable patient acquisition. Notable throughlines include the tension between centralized strategy and local execution, the rise of data-driven attribution, and practical playbooks from healthcare networks and agencies alike, including dental groups, fertility clinics, and multi-brand health systems. A distinctive strength is its blend of ha... more
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Ignite: Healthcare Marketing Podcast launched 9 years ago and published 244 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Ignite: Healthcare Marketing Podcast include:
1. Ruchi Patel
2. Ana Doran
3. Colleen Mulder
4. Pete Deutschman
5. Brandon Wilhelm
6. Jennifer Munoz-Callahan
7. Miriam Rose Lee
8. Scott Cameron
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