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Artwork for How To Kill A Lion

How To Kill A Lion

Jordan Buntain

Whether you're an ad person, a marketing person, a student in a creative field, a small business owner, or even just a creative nerd - this is your new podcast. How To Kill A Lion is the study of creativity through the lens of the biggest Cannes Lion-winning ads in the world. More importantly, it's straight out of the brains of the actual people who helped 'crack' the original idea. Each episode w... more

PublishesWeeklyEpisodes9Founded4 years ago
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BusinessMarketing

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Artwork for How To Kill A Lion

Latest Episodes

In this episode, Jordan sits with Simon Vicars who is one of the original creatives behind the killer idea: Brewtroleum. Now an ECD at Colenso BBDO in Auckland, Simon recounts the many years it took to gain the trust of their client, to then one day ... more

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3 years ago

In this episode, Jordan sits with Angel Capobianco Storey who is the original idea/creator of the Always / Like A Girl campaign. In 2015, the campaign took home numerous Cannes Lions awards including: Titanium, PR Grand Prix, and the first-ever Glass... more

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3 years ago

With the 2020 Cannes Lion Festival officially canceled this year due to a global pandemic, I figured now is the perfect time to sit down with Mr. Cannes himself, Mr. Per Pedersen. He was Grey Global's Chief Creative Chairman for many years and his ma... more

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4 years ago

**This podcast is GUARANTEED to be pretty much pandemic conversation free ** If you're tired of podcasts that only seem to talk about Covid-19 and you'd much rather listen to how one of the craziest advertising ideas of all-time was made - today is y... more

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4 years ago

A few weeks ago, Jordan sat down with Lee Einhorn who was one of the lead creatives on REI's killer campaign #OptOutside, which took home the 2016 Titanium Grand Prix from the Cannes Lions International Festival of Creativity. OptOuside is easily one... more

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4 years ago

In this episode, Jordan sits down with the incomparable Evan Fry, who is a veteran of CP+B and one of the best creative teachers in the advertising business. (This episode is especially a must-listen from junior and mid-level creatives.) Evan was the... more

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4 years ago

This week, Jordan sits down with Matt Talbot of Work_In_Progress. Matt was part of the team that created the 2015 Grand Prix Titanium winning campaign: Domino's Emoji Ordering. They discuss how it took 4 years to make, how it started as Tweeting For ... more

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4 years ago

On the premiere episode of How To Kill A Lion, Jordan sits down with Laszlo Szloboda, who created the 2019 Grand Prix Titanium winning campaign: Whopper Detour. They discuss how Whopper Detour evolved from a one-platform idea into the biggest adverti... more

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4 years ago

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