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How I Grew This

Branch
Mobile Marketing
Subscription Apps
Appstem
User Acquisition
Data Analytics
SEO
Digital Marketing
Gamelight
Gaming Industry
Data-Driven Decision Making
App Analytics
Cycling
Marketing Strategies
Acquisition
Hertz
Segways
Policygenius
Search Engine Optimization
Health and Fitness
Digital Product Development

Dive into the dynamic world of digital marketing with Amanda Vandiver and Adam Landis in “How I Grew This,” where we invite leaders in the space to explore how they overcome industry challenges to achieve growth. Expect insightful conversations that uncover the secrets of our guest’s success in the ever-evolving landscape of digital marketing.

PublishesMonthlyEpisodes213Founded6 years ago
Number of ListenersCategories
BusinessMarketingManagement

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Artwork for How I Grew This

Latest Episodes

From Oracle Sales to Digital Product Pioneer: Building a Sustainable Tech Agency in the Mobile Era. In this episode of How I Grew This, host Adam speaks with Robert Armstrong, Co-Founder and CEO of Appstem, about his 15-year journey building a succes... more

In this episode of How I Grew This, hosts Amanda and Adam sit down with Jason White, Head of Acquisition at Policygenius, to explore the evolving landscape of digital marketing and SEO. Jason shares invaluable insights from his journey from a local b... more

Join Adam and Amanda as they sit down with Shumel Lais, a mobile growth expert with over a decade of experience, to explore the essential strategies for launching and scaling subscription apps. From setting up proper analytics and understanding payba... more

Gamelight founder Günay Azer sits down with ‘How I Grew This’ hosts Amanda Vandiver and Adam Landis to reveal the remarkable journey of transforming a bootstrapped startup into a mobile marketing powerhouse. In this episode, Günay shares how Gameligh... more

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Recent Guests

Robert Armstrong
Co-founder and CEO of Appstem
Appstem
Episode: The Untold Truth About Agency Growth: Why Small Teams Beat Giant Competitors
Shumel Lais
Expert in mobile growth and performance marketing
Day 30
Episode: Subscription App Growth: Insights from the Frontlines
Günay Azer
Co-founder of Gamelight, a next-gen AI-driven user acquisition platform
Gamelight
Episode: How Gamelight's Founder Günay Azer Bootstrapped a Next-Gen AI-Driven UA Platform

Reviews

5.0 out of 5 stars from 40 ratings
  • Awesome podcast!

    How I Grew This has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. Can't believe an incredibly valuable resource like this podcast is FREE! 🤩

    Apple Podcasts
    5
    mvelasco07
    United States3 years ago
  • Love it but…

    Love this pod the only bad thing about it is that I am not a guest on it yet 👀

    Now let’s see if you check your reviews!

    Apple Podcasts
    5
    Yoann Pavy
    United Kingdom3 years ago
  • Insanely actionable

    Great show, actionable strategies for my mobile growth team!

    Apple Podcasts
    5
    High ffi
    United Kingdom4 years ago
  • Educational and fun

    Better than anything you can get in school. A great insider’s view of growth and marketing.

    Apple Podcasts
    5
    Minnie_Ing
    United States5 years ago
  • A must for app developers

    I run a consumer mobile dating app called coffee meets bagel and like other mobile developers, growth is something we consntantly work on. This podcast is a gem filled with real examples and practical tips from experts. I got so many growth ideas from this. A must for mobile developers in charge of growth.

    Apple Podcasts
    5
    Dawoonis
    United States5 years ago

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

Subscription App Growth: Insights from the Frontlines
Q: What advice is for someone who's just getting started with a subscription app?
Focus on getting instant feedback through paid acquisition to understand what messages and features resonate best with potential users.
Subscription App Growth: Insights from the Frontlines
Q: What are some of the things you see small apps doing wrong?
They often neglect proper event tagging and fail to understand the importance of a realistic payback period for their investments.
Subscription App Growth: Insights from the Frontlines
Q: So if I'm starting a subscription app, what are the things I need to get in order to be able to get that going?
You need to ensure your analytics and tracking are set up to monitor user behavior effectively and understand the full funnel from download to engagement.

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1. The Daily

How many episodes of How I Grew This are there?

How I Grew This launched 6 years ago and published 213 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on How I Grew This?

Recent guests on How I Grew This include:

1. Robert Armstrong
2. Shumel Lais
3. Günay Azer

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