High Value Publishing
Eric ShanfeltJoin digital media veteran, Eric Shanfelt, each week as he helps magazine publishers and media companies grow their digital audiences, drive revenue, and improve their technology. We'll cover digital advertising, SEO, AI, social media, email, subscriptions, content distribution, and much more. Whether you publish an enthusiast / hobby magazine, a B2B trade magazine, an association journal, a regio... more
| Publishes | Twice monthly | Episodes | 31 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Categories | MarketingBusinessEducation | ||||
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Latest Episodes
If implemented properly, Meta Ads can be a cost-effective way for a publisher to drive website traffic and grow their email list.
In this High Value Publishing session, Eric Shanfelt is joined by digital industry legend, Dennis Yu. Dennis is the CTO... more
As publishers, our email reputation and deliverability is critical. Google Postmaster Tools is a free tool that any publisher can use to see how well they are doing at delivering email to Gmail and Google Workspace users. Think of it like Google Sear... more
In this week's session of High Value Publishing, we're shifting focus from our usual digital strategies to reflect on what lies ahead for media companies in 2024 including:
• The enforcement of stronger email authentication by Google and Yahoo.
• Th... more
Eric Shanfelt and ad sales expert, Ryan Dohrn, show publishers how to avoid the 7 biggest mistakes sellers make when selling digital advertising.
• The Wrong Products for the Wrong Client
• Too Many Products to Sell
• Faking It
• The Danger of Value... more
Key Facts
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Reviews
- Amazing and insightful!
Eric really knows his stuff and really cares about helping people! I would highly recommend this podcast, you will not be let down!
Apple Podcasts5Supper Rick
United States4 years ago - Great insights
Eric is always insightful and informative- I have surfed some of his ideas with some fantastic results
Apple Podcasts5jpete0512United States4 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #235 |  United Kingdom/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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| Professions | Age Range | Household Income | |||
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Which podcasts are similar to High Value Publishing?
These podcasts share a similar audience with High Value Publishing:
1. SmartLess
How many episodes of High Value Publishing are there?
High Value Publishing launched 4 years ago and published 31 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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