
Willkommen bei Hauptsache es Klickt – dem Podcast, in dem Marketing aus zwei frischen Perspektiven beleuchtet wird. Deine Hosts, Jan Roskosch und Philipp Deprosse, sind Experten und Inhaber eigener Agenturen, die mit ihren unkonventionellen und oft pointierten Meinungen überzeugen. In jeder Folge bringen sie spontan das Thema auf den Tisch, das sie gerade bewegt – ehrlich, ungeschönt und garantier... more
| Publishes | Twice monthly | Episodes | 24 | Founded | 9 months ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | BusinessMarketing |

In dieser Folge von Hauptsache es klickt diskutieren Philipp und Jan, warum die Ausrede vom „unsexy Produkt“ oft nur Mutlosigkeit ist. Phil liefert die „Sexy Formel“ (Relevant, mühelos und bedeutungsvoll) für begehrenswerte Produkte.
Der entscheiden... more
In dieser Folge von Hauptsache es klickt sprechen Philipp und Jan über die Engpass-konzentrierte Strategie (EKS) – auch bekannt als MEVIS-Strategie.Es geht darum, welche Unternehmen die EKS erfolgreich eingesetzt haben, was die EKS eigentlich ist, wi... more
In dieser Folge von Hauptsache es klickt sprechen Phil und Jan über das Phänomen Choice Overload – also warum zu viel Auswahl am Ende lähmt.
Sie zeigen, wie Entscheidungsstress im Marketing entsteht, wann Kunden zu viele Optionen haben und warum weni... more
In dieser Folge von Hauptsache es klickt fragen sich Phil und Jan, warum so viele Agenturen gerade ins Straucheln geraten – und ob wirklich die künstliche Intelligenz daran schuld ist.
Die beiden sprechen über schrumpfende Budgets, das wachsende Inh... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #224 | |
Apple Podcasts | #141 |
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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Hauptsache es klickt launched 9 months ago and published 24 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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