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Happy Optimizing @ dskom GmbH

Sven Deutschländer

Sven Deutschländer und sein Team sind Online-Marketer seit 2002 - seit 2009 gibt es den Blog der dskom "Happy Optimizing". Schwerpunkte dieses Podcasts sind die Suchmaschinenoptimierung, Werbung in Suchmaschinen, das Social-Media-Marketing, Content- und E-Mail-Marketing. Neben dem "Happy Optimizing"-Podcast betreibt das Team aus Berlin auch einen YouTube-Kanal gleichen Namens.

PublishesMonthlyEpisodes38Founded6 years ago
Language
German
Number of ListenersCategories
MarketingBusinessManagement

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Artwork for Happy Optimizing @ dskom GmbH

Latest Episodes

Fabian Rossbacher (SEO Day) zu Gast bei Sven Deutschländer. Fabian spricht über KI-generierte Websites, das Ralph Pattern und Grenzen der Automatisierung.

Außerdem geht es in dieser Podcast-Episode darum:

• was das sogenannte "Ralph Pattern" ist und... more

So optimiert man Produktseiten, Leistungsseiten und Ratgeber– bzw. Blog-Beiträge auf Websites für KI-Chatbot-Antworten.

Außerdem geht es in dieser Podcast-Episode darum:

• was sich durch ChatGPT, Gemini und Copilot wirklich verändert,

• was es mit ... more

Fabian Reek interviewt dskom-Gründer und Geschäftsführer Sven Deutschländer zu zwei Online-Marketing-Workshops, die er auf der Messe "h+h cologne 2026" geben durfte.

In dieser Podcast-Episode geht es unter anderem darum:

• wie man als Speaker auf Me... more

So definiert man die gängigsten Begriffe der klassischen Unternehmenskommunikation.

In dieser Podcast-Episode geht es unter anderem darum:

• wie wir die Überbegriffe korrekt definieren,

• was Marketing, PR und Werbung erreichen sollen,

• welche Zi... more

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Reviews

5.0 out of 5 stars from 4 ratings
  • erfrischend und leicht verdaulich

    Jetzt hab ich mir mal den Moment genommen und mir insgesamt drei Folgen von happy optimacing angehört und muss sagen, ich bin nicht nur weil die Stimmen lebendig und wie aus dem wahren Leben klingen. nicht nur weil nicht alles bis auf den letzten Soundeffekt gefeilt ist. nicht nur, weil man zwischendurch mal das Papier rascheln hört, sondern weil man einfach ganz nebenbei auf sehr unterhaltsame Art und Weise Informationen zu einem Thema bekommt, wo viele User aber auch vielleicht interessierte L... more

    Apple Podcasts
    5
    Scruff User
    Germanya year ago

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1. CAMPIXX Podcast
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4. Doppelgänger
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Happy Optimizing @ dskom GmbH launched 6 years ago and published 38 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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