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Artwork for GLASKLAR · Der Marketing & Sales Podcast

GLASKLAR · Der Marketing & Sales Podcast

Tobias Gläser & Ralph Müller

Wir befinden uns mittendrin in der digitalen Welt und die marktorientierte Unternehmensführung verändert sich. Worauf es im künftigen Marketing und Verkauf ankommt, diskutieren Tobias und Ralph pointiert, praxisnah und unterhaltsam stets nach dem Motto: Tiefgang in kurzer Zeit. Tobias Gläser​ ist CEO der glaswerk Consulting AG in Baden. Mit seinem Team berät und unterstützt er Schweizer KMU und Or... more

PublishesWeeklyEpisodes65Founded2 years ago
Language
German
Number of ListenersCategories
BusinessMarketingManagement

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Artwork for GLASKLAR · Der Marketing & Sales Podcast

Latest Episodes

Kenne deinen Funnel. Wie viele Touchpoints brauchst du bis zur Offerte? Kommunikation heisst nicht mich selbst, sondern mein Gegenüber zu überzeugen. Getreu des Mottos: gut gemeinte Theorie in intelligente Praxis überführen, geben Tobias und Ralph Ei... more

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13 days ago

Stephan Lendi hat vor allem eines: eine grossartige Stimme. Gerne gibt er auch seine Erfahrung hinter dem Mikrofon weiter. Als studierter Mediator weiss er, wie man Konflikte löst und Beziehungen erhält: zwischen Menschen und Unternehmen. Beim Busine... more

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a month ago

Pascal kommt aus dem IT-Business und ist ein echter Profi in den Themen Business Development und Sales. Wie kann ein Unternehmen langfristig erfolgreich am Markt agieren, sich an Veränderungen anpassen? Natürlich geht es um die Mission, die Vision un... more

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a month ago

Wie erreichen wir die Gen Z? Sind wir als Unternehmen relevant für die nachfolgende Generation? Welche wirtschaftliche Rolle spielt der demografische Wandel? Yannick ist als Gründer der NEOVISO AG dicht dran an der Generation Z. Was also erwarten die... more

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2 months ago

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Reviews

4.9 out of 5 stars from 34 ratings
  • Kuratierte Themen & super Qualität

    Ideale Nuggets zu Themen aus der Welt des Marketings!

    Apple Podcasts
    5
    lauranvwc
    Switzerland2 years ago
  • Bester Marketing Podcast der Schweiz

    Toller Mix aus Inspiration und Information für alle Marketingentscheider:innen!

    Apple Podcasts
    5
    janeno1213
    Switzerland2 years ago

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