
Innovative Unternehmen bringen den steirischen Wirtschaftsstandort Tag für Tag voran – mit kreativen Ideen und spannenden neuen Ansätzen. Bei "Geniestreich" holen wir die Menschen dahinter vor den Vorhang, stellen ihre innovativen Ansätze vor und zeigen, wo die Steiermark weit über die Grenzen mitmischt. Kontakt: redaktion.stwi@wkstmk.at. Interviews: Peter Siegmund & Andrea Jerkovic Produktion: Fa... more
| Publishes | Twice monthly | Episodes | 26 | Founded | a year ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | NewsBusiness NewsBusiness |

Algen, Schnitzel oder Heuschrecken: Die Marke Zotter ist für ungewöhnliche Geschmackskombinationen bekannt. Nun weht im Unternehmen ein frischer Wind: Im März 2026 hat Julia Zotter die Geschäftsführung von ihrem Vater und Gründer Josef Zotter übernom... more
Alles begann mit einem einfachen Alltagsproblem. „Ich habe meine Hausschlüssel sehr oft verlegt. Also fragte ich mich, ob es da nicht eine digitale Lösung gibt“, erinnert sich Nuki-Gründer Martin Pansy. Gemeinsam mit seinem Bruder und Co-Gründer Jür... more
Neun Bauernhöfe machen in Österreich pro Tag dicht. Die Steiermark ist besonders betroffen. Doch es geht auch anders. Die Geschwister Julia und Matthias Wünscher aus Weiz haben 2020 den über 400 Jahre alten Hof ihrer Großeltern übernommen und ihr neu... more
Das Kultgetränk Makava ist österreichweit bekannt. Entwickelt wurde es unter anderem vom Grazer Jan Anders Karlsson. Noch immer ist er im Unternehmen aktiv, doch statt Getränken produziert der studierte Industriewirt nun Textilien. 2020 gründete er s... more
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Apple Podcasts | #93 |
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