
MarketOne's Funnelocity brings you a down-to-earth perspective on what it takes to succeed in global B2B demand generation from top to bottom of the funnel. In each episode, President Enrico Brosio, accompanied by a special guest, brings you real talk on a different stage, strategy or business situation impacting the world of B2B sales and marketing. Episodes are published every 2 weeks on Thursda... more
| Publishes | Infrequently | Episodes | 12 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Categories | ManagementBusinessMarketing | ||||

AI, marketing automation, retaining talent, branding, keeping your pets out of Zoom calls - just a few of the things that are potentially keeping CMOs awake in 2022. Victor Milligan, Chief Marketing Officer of Fastmarkets joins Mary and Gifford in a ... more
In-house or outsourced? Global or local? Governance or free-for-all? Join Catalina (Cat) Dobre, Director of Global Production and EMEA Client Services at MarketOne as she reveals the secrets of running a global digital production team that takes its ... more
Everybody's talking about the evolution of customer experience, but has B2B marketing really changed that much in the last 20-30 years, or is there just a lot more noise generated by the glut of technology solutions used today by marketers? Daniel Ku... more
What are the key considerations for designing a lead to revenue process, whether you're just starting out or you're looking to refine your existing approach? Aaron Doherty, Growth Marketing Lead at Pachyderm, and MarketOne's own Jennifer Comisford jo... more
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The first episode is very timely - the dos and don’ts of webinars. Great insight and practical advice for those new to the medium and those that have been there for a while, but want to refresh their approach. Keep up the good work!
Super knowledgeable guests and Enrico asks great questions. You can tell these are people who have lived the challenges they’re discussing. They speak from experience, not just theory. Looking forward to more episodes!








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