Forbrugerombudsmandens podcast hjælper virksomheder og andre interesserede med at forstå markedsføringsloven og andre forbrugerbeskyttende regler. Værterne Sabrina Amtrup og Christian Poll giver – sammen med kollegaer fra Forbrugerombudsmanden – lytterne et indblik i Forbrugerombudsmandens arbejde. Med konkrete råd og eksempler fra praksis gennemgår de, hvad virksomheder skal være opmærksomme på i... more
Publishes | Weekly | Episodes | 5 | Founded | 18 days ago |
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Language | Danish | Categories | BusinessMarketingGovernment |
Det er i strid med spamforbuddet i markedsføringsloven at sende markedsføring til forbrugere, der ikke har bedt om det. I dette afsnit ser vi nærmere på tagging i opslag og konkurrencer på sociale medier. Vi dykker ned i, hvornår notifikationer til m... more
Virksomheder må ikke lyve, og de skal give alle vigtige oplysninger om et produkt eller en ydelse på en klar og forståelig måde. I dette afsnit ser vi nærmere på forbuddet mod vildledning i markedsføringsloven – vi taler om, hvornår markedsføring går... more
I dette afsnit ser vi nærmere på, hvem der skal overholde markedsføringsloven. Vi gennemgår, hvad det vil sige at drive erhvervsvirksomhed – og hvornår fysiske personer, som fx influenter, udøver erhvervsvirksomhed og derfor er omfattet af loven. Vi ... more
Markedsføringsloven sætter rammerne for, hvad virksomheder må i deres markedsføring – men hvornår gælder reglerne egentlig? I dette afsnit forklarer vi, hvilke handlinger der er omfattet af loven, og hvad hensynet bag reglerne er. Du hører også om gr... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #22 |
Listeners, social reach, demographics and more for this podcast.
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Forbrugerombudsmandens Podcast launched 18 days ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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