FLOP | Storie di Brand
MAX CORONACome fanno aziende miliardarie a scomparire nel nulla? Può un singolo concorso a premi scatenare una guerra civile? FLOP racconta le incredibili vicende dietro brand e prodotti scomparsi, ma mai dimenticati. Max Corona e Storie di brand vi faranno immergere in pazze strategie di marketing piene di colpi di scena e scoprirete come decisioni apparentemente geniali si possano trasformare in disastri ... more
| Publishes | Weekly | Episodes | 9 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Language |  Italian | Number of Listeners | Categories | BusinessMarketingHistory |
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Latest Episodes
Aiazzone, il re del mobile era ovunque negli anni '80. ma che fine ha fatto Aiazzone? Dalle pubblicità martellanti all'oblio, dalle televendite al fallimento. Max Corona ci porta alla scoperta di una storia di brand tutta Italiana: una meteora il cui... more
Storie di Brand oggi ci racconta la storia della MIVAR, un marchio che nel 1999 aveva il 35% del mercato italiano delle televisioni, ma che nel giro di pochi anni è scomparso nel nulla. La scomparsa della Mivar racconta una storia italiana di imprend... more
Mercatone Uno era l'IKEA italiana, ma è fallito in una sola notte. La storia di un imprenditore (Romano Cenni) e un Pirata che hanno conquistato il cuore di milioni di italiani. Marco Pantani diventava una leggenda e la Mercatone Uno apriva negozi in... more
Nokia è passata dall'essere un gigante ad un fragoroso fallimento. La storia di Nokia ci racconta come particolari che sembrano insignificanti possono portare alla disfatta. Una storia di brand che percorre più di 150 anni tra molti alti e altrettant... more
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Reviews
- Grande max
Da grande voglio essere Max corona (ho 24 anni)
Apple Podcasts5TommasofikkansoItaly14 days ago - Molto interessante …
Bella idea, fatto bene e si ascolta che è un piacere. Complimenti.
Apple Podcasts5McGarghyItaly17 days ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #107 | Italy/Top Podcasts |
Apple Podcasts | #2 | Italy/Business/Marketing |
Apple Podcasts | #10 | Italy/Business |
Apple Podcasts | #25 |  Belgium/Business/Marketing |
Apple Podcasts | #39 |  Switzerland/Business/Marketing |
Apple Podcasts | #87 |  Poland/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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FLOP | Storie di Brand launched 2 months ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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