
Der OOH-Podcast: alle 14 Tage produziert der Fachverband Aussenwerbung Podcasts mit spannenden Themen rund um die "Out of Home"-Welt. Prof. Dr. Kai-Marcus Thäsler spricht mit Experten über aktuelle Trends und Basics des letzten Massenmediums.
| Publishes | Twice monthly | Episodes | 135 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | BusinessMarketing |

Werbewirkung - insbesondere von Out of Home-Kampagnen - lebt von exzellenter Kreation. Manche Motive stechen ins Auge, gehen sofort ins Hirn und werden spontan erinnert. Aber es gibt auch Kampagnen, die eher mittelmäßig sind.
Einer der profiliertest... more
Die Zukunft der Joint Industry Committees und der Media-Währungen
Die Arbeitsgemeinschaft Media-Analyse, agma, ist der Gralshüter des überwiegenden Teils der deutschen Mediawährungen. Sie zertifiziert die Leistungen von Media-Gattungen, wie Out of Ho... more
Benedict Rehbein spricht mit Host Kai-Marcus Thäsler über ein Thema, das sportlich beginnt, aber schnell gesellschaftlich und politisch wird: die Olympiabewerbung mehrerer deutscher Städte – darunter Berlin und Leipzig. In den Bewerberstädten haben s... more
7 Thesen zu Marketing und Media 2026
Heute geht es um Marketing-Thesen, die nicht gefallen wollen, sondern Orientierung geben. Zu Gast ist Christian Bachem, Managing Partner von MARKENDIENST. Er veröffentlicht zum Anfang jedes Jahres – pointierte – T... more
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Kaum zu glauben in welch schlechter Tonqualität heute noch Podcasts erstellt werden können. Im übrigen reine Agitprop-Sendung.










Listeners, social reach, demographics and more for this podcast.
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OOH Podcast launched 6 years ago and published 135 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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