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Artwork for Event Marketing Redefined

Event Marketing Redefined

Matt Kleinrock

Brands create events based on what they want, instead of what their customers want. There is no foundations, principles, or best practices for face-face marketing success. This forces event marketers, like you, to figure out what running a successful trade show or event is like. Trade shows and event marketing are often the biggest line item in marketing budgets. Yet many companies have no idea if... more

PublishesWeeklyEpisodes106Founded2 years ago
Number of ListenersCategories
ManagementBusinessMarketing

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Artwork for Event Marketing Redefined

Latest Episodes

Event marketers today have access to an overwhelming amount of data, arming them with the potential to craft unprecedented personalized experiences at their events. more

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2 days ago

Imagine spending a hefty sum to secure a spot at a prestigious trade show, and every element seems perfectly aligned for success: youve invested in an engaging booth, partnered with the best in the business, and your strategy is bulletproof. more

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9 days ago

This episode is different! more

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16 days ago

The biggest ask of event marketers is one thing: turn every handshake and conversation into a potential lead. more

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23 days ago

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Reviews

4.8 out of 5 stars from 21 ratings
  • Love the show!

    Super informative and high value. Worth the listen!

    Apple Podcasts
    5
    KieranHoney
    United Statesa year ago
  • Unique view on marketing

    Power packed episodes full of value, love the host Matt fast-paced easy to keep up with. As a founder, the topics hit home and I find myself fading episodes to my team members. Great topics and outlooks. Keep ‘em coming

    Apple Podcasts
    5
    Gina00$9
    United Statesa year ago
  • Finally a Resource for What I Love

    Event marketing is a sexy career, and when done right, really moves the needle for companies, but there’s a giant Achilles heel in the role- there is no standard way that your superiors measure that success. more

    Apple Podcasts
    5
    ConnectWithPablo
    United Statesa year ago

Chart Rankings

Apple Podcasts
#142 Taiwan/Business/Marketing

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Event Marketing Redefined launched 2 years ago and published 106 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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