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Artwork for The Six-Figure Doula: For career birth workers building sustainable, high-income businesses

The Six-Figure Doula: For career birth workers building sustainable, high-income businesses

Lisa Villani
Sales Strategy
Doula Services
Entrepreneurship
Client Relationships
Doulas
Emotional Buying
Content Marketing
Client Attraction
Business Growth
Lead Magnets
Sales Techniques
Sales
Social Media
Sales Strategies
Social Proof
Marketing
Content Creation
Value Perception
Client Follow-Ups
Coaching Programs

For the doula or perinatal pro who knows this work changes lives and deserves to pay well. For the woman who’s done undercharging, overgiving, and second-guessing herself. For the one who’s ready to build a sustainable, profitable business without selling her soul or burning herself out.

On The Six Figure Doula Podcast, we talk about the conversations most doulas avoid:

Money, pricing, and premiu... more

PublishesWeeklyEpisodes106Founded2 years ago
Number of ListenersCategories
BusinessMarketingEntrepreneurship

Listen to this Podcast

Artwork for The Six-Figure Doula: For career birth workers building sustainable, high-income businesses

Latest Episodes

This is me officially saying goodbye to my fancy freakin’ funnel.

Not because funnels don’t work, but because this one never really fit.

In this episode, I share how I actually built a six-figure, in-person doula business long before launches, ads,... more

What happens when your own birth cracks you wide open...and you can’t unsee the system ever again?

In this episode, I’m sitting down with Krystil Hofsky, founder of Innerbloom Doula Institute, to talk about the moments that fundamentally changed how... more

In this episode, we’re unpacking the real psychology behind premium pricing for doulas and why pricing that actually reflects your worth isn’t greedy, unethical, or out of alignment… it’s leadership.

We talk about the invisible costs no one teaches ... more

Your doula consults feel good. They’re emotional. Connected. Even meaningful.

And then… nothing happens.

If you’re getting ghosted after long, heartfelt consults, I want you to hear this clearly: it’s not your likability, your warmth, or your abili... more

Key Facts

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Recent Guests

Kelly Cox
Founder of Share The Drop, an app connecting families with donor breast milk.
Share The Drop
Episode: 78. When You Believe in the Mission But Doubt Your Doula Self: A Brutally Honest Convo With Kelly Cox of Share The Drop
Hee Hee
Founder of Tranquility by Hee Hee and The Birth Lounge
Tranquility by Hee Hee
Episode: 70. Unfiltered & Unapologetic: How Authenticity Built Her Birth Empire {Interview w/ Tranquility By HeHe & The Birth Lounge}
Sally Hayes
Founder of Matrikas, a national referral network built by and for birth professionals
Matrikas
Episode: 56. Let It Be Personal: How Sally Hayes Built a Birth Worker Movement by Owning Her Magic {BONUS Episode}
Suzzie Vehrs
A successful doula with over 200 births attended and a thriving business.
She Births Bravely
Episode: 37. Sell Like a Six-Figure Fempreneur: Suzzie Vehrs Spills Her Consult Strategy
Erica Arsenault
Experienced doula and business coach for birth workers
EricaArsenault.com
Episode: 30. More Clients, Less Work: How Referrals Do the Selling for You with Erica Arsenault
Andrea Haskins
Lactation counselor, content creator, and advocate for instinctual parenting
Instinctual Mothering
Episode: 25. Social Media Detox: Falling Back in Love with Doula Content Creation with Andrea Haskins

Host

Lisa
A bold birth business coach who emphasizes genuine connections and ethical sales strategies for doulas. Known for her passion in transforming how birth workers approach their businesses, Lisa delivers actionable insights that prioritize authenticity and emotional boundaries.

Reviews

5.0 out of 5 stars from 49 ratings
  • I could listen to Lisa all day long!

    Lisa’s podcast is one of the best in the birth world. She discusses topics that are relatable for pregnant women and new mothers, her guests are knowledgeable and inspiring. I look forward to each new episode. Thank you Lisa!

    Apple Podcasts
    5
    KaC Kripa
    United Statesa month ago
  • Excellent for any heart-led entrepreneur!

    I heard about Lisa and wanted to give the podcast a listen even though I’m not a doula. Wow! I love the calls to action, the support in her voice, the passion behind sales…it’s worth your time!

    Apple Podcasts
    5
    ELindsayE
    United States8 months ago
  • Treasure trove!

    I recently discovered this podcast and have been bingeing all the older episodes. So much valuable content which is helping me adjust the way I do sales and giving me more confidence in marketing my doula business. Lisa has such an energetic personality, and every time I listen to an episode her enthusiasm, optimism and expertise encourage me that I can do this!! Thanks Lisa! ❤️❤️

    Apple Podcasts
    5
    Alison Marshall-Birth Tenderly
    Australia9 months ago
  • Transformative selling!

    I love how Lisa focuses on SERVING people instead of just selling services. She's about connecting, and it feels so much more aligned to how I want people to feel when they work with me! But, she's also direct and challenges you to STEP UP and do big scary things!

    Apple Podcasts
    5
    G2G doula
    United States10 months ago
  • Game changer!

    This podcast is such a game changer. I leave every episode feeling so confident and motivated. Lisa knows her stuff and I am so excited to listen to each new episode she puts out!

    Apple Podcasts
    5
    Kayla Wamsley
    United States10 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The podcast is seen as a valuable resource for those navigating the complexities of building a doula business.
Many find the insights not only practical but also motivating, helping them feel more confident in their services.
Feedback highlights the importance of authenticity discussed in episodes and how it resonates with the audience's values.
Listeners praise the host's passionate and empowering approach to business and marketing for doulas.

Talking Points

Recent interactions between the hosts and their guests.

30. More Clients, Less Work: How Referrals Do the Selling for You with Erica Arsenault
Q: What are some common mistakes that doulas make when it comes to referrals?
Not asking for referrals and assuming clients will always think of you.
30. More Clients, Less Work: How Referrals Do the Selling for You with Erica Arsenault
Q: What would you say to a doula who's feeling isolated and really wants to build a supportive community around them?
Be a good friend and focus on genuine connections rather than just marketing yourself.
42. Making Big Money in Your Doula Biz—Without Burning Out or Selling Out With Fierce Lizzie
Q: What does enough really look like for you in this season?
Enough looks like 10 to 15 hours in my business a week, and sometimes just a couple of hours is enough, depending on my priorities.
56. Let It Be Personal: How Sally Hayes Built a Birth Worker Movement by Owning Her Magic {BONUS Episode}
Q: What did it feel like when you wanted to quit or shrink?
Hayes shared that she is not someone who naturally shrinks, and despite losing everything during COVID, she clung to her purpose and the notion that something bigger was coming.
56. Let It Be Personal: How Sally Hayes Built a Birth Worker Movement by Owning Her Magic {BONUS Episode}
Q: Did you have like a moment where were those early signs for you that you knew you were meant for something more?
Hayes has always had bigger visions and has been a community builder since her youth, driven by purpose and passion to connect and support others.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focused on empowering birth workers, this podcast provides essential insights for doulas aiming to build sustainable and profitable businesses. The content spans honest discussions around financial practices, sales strategies without pressure, and the importance of authentic marketing to attract ideal clients. Major themes include developing a leadership mindset, maintaining emotional boundaries, and learning to simplify business practices instead of succumbing to hustle culture. Unique features include tackling often-ignored topics concerning pricing and premium service offerings, ensuring listeners gain the necessary knowledge and confidence to thrive in their careers without compromising their values.

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Rephonic provides a wide range of podcast stats for this podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to this podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Birthworker Podcast — The Business Podcast for Doula Entrepreneurs
2. The Great Birth Rebellion
3. Good Hang with Amy Poehler
4. Handsome

How many episodes of this podcast are there?

this podcast launched 2 years ago and published 106 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Kelly Cox
2. Hee Hee
3. Sally Hayes
4. Suzzie Vehrs
5. Erica Arsenault
6. Andrea Haskins

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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