Email Marketing Experiments 🧪: Email Marketing Strategies for Business Owners, Service Providers & Freelancers
Dr. Ayebanoa Sapphire BenwariEmail Marketing Experiments was born out of a desire to share behind the scenes of failed and successful email marketing campaigns. What we’ve tried that worked and didn’t work. Instead of thinking it and testing it alone, we also share it. From welcome sequences to sales campaigns, list growth strategies, and more, we test ideas, break down results, and spill the tea. Come join us behind the scen... more
| Publishes | Weekly | Episodes | 57 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
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Latest Episodes
In 2025, Adam Schaeuble did something most email marketers would never dare to do. He deleted every funnel and lead magnet he had ever built and started promoting his weekly newsletter as the only opt-in.
The result? Over 2,000 new subscribers, a 70... more
What happens when you do everything right, the segmentation, the re-engagement, the strategy and the results still don't follow?
In this episode, Monica Badiu, a conversion strategist, sales copywriter, and email marketing specialist for course crea... more
Summer is coming and your email list does not have to suffer for it.
In this solo episode, Dr. Sapphire breaks down her practical email marketing summer plan for three types of business owners: the ones who want to disappear completely, the ones who... more
If you have been sitting on the idea of starting your email list or you have a list gathering dust and no idea where to begin, this episode is your starting gun.
In this solo episode, Dr. Sapphire breaks down her exact 7-day step-by-step plan to go ... more
In this episode, Daniel Daines-Hutt, head of content at Zero to Mastery and founder of AMycontent.com shares the lead magnet strategy that accidentally changed his business forever.
From missing 30,000 opt-ins on a viral blog post to building a syst... more
In this episode, Victoria Onyeje shares the exact inbound strategy she uses to consistently attract clients without relying on constant pitching or endless discovery calls. From landing her first client through a mix of Upwork and LinkedIn to buildin... more
In this episode, Kay Peacey breaks down what most business owners get wrong about email marketing—and what actually works today.
From a real-life email mistake that was sent to 8,000 people (instead of 20 😭) to building a simple “content vault” sys... more
What really worked in Q1 email marketing and what didn’t?
In this episode, we take you behind the scenes of our email strategy, breaking down real data, performance insights, and the exact lessons shaping our next moves.
Inside The Episode
1. Q1 e... more
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
This show centers on real-world email marketing experiments, sharing behind-the-scenes successes and failures across welcome sequences, list growth, deliverability, engagement, and automation. Episodes balance tactical how-tos with candid reflections, often featuring host-led breakdowns of campaigns, actionable templates, and demonstrations of how tools, frameworks, and AI can speed results while preserving brand voice. A notable strength is the transparent, experiment-driven approach that helps listeners debug their own programs, improve open and conversion rates, and design scalable email systems. The show often highlights practical workflows, case studies, and behind-the-scenes decision-making that appeals to freelancers, consultants, an... more
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this podcast launched a year ago and published 57 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Daniel Daines-Hutt
2. Victoria Onyeje
3. Kay Peacey
4. Prerna Malik
5. Jenn Zellers
6. Joy (Tena Coloma)
7. Michelle Wintersteen
8. Margaret Etudo
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