
Where Digital Marketing Minds Meet: The DMEXCO Podcast is your backstage pass to the people shaping the future of digital marketing, media, and commerce. Every two weeks, Verena Gründel, DMEXCO host, Marketing Expert and former Chief Editor, talks to the brightest minds in the industry – from bold agency founders and disruptive CMOs to global C-level executives and change-makers. We go beyond the ... more
| Publishes | Monthly | Episodes | 154 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

Wie verändert KI die Art, wie wir künftig einkaufen? Und welche Rolle spielen dabei Live-Shopping, Re-Commerce und Agentic Commerce? Darüber spricht Verena Gründel mit Saskia Meier-Andrae, Vice President and General Manager, eBay Germany & Central Eu... more
Will consumers soon outsource their entire shopping journey to AI agents? Jovan Protić, CEO of Idealo, answers this question in the latest DMEXCO Podcast with Verena Gründel about the future of e-commerce in the age of AI. They discuss agentic commer... more
* Wie viel Branding braucht eine starke Marke heute noch? Diese Frage beantwortet Steffen Zeller, CMO der Rügenwalder Mühle, im Podcast mit Verena Gründel. Steffen Zeller treibt seit 2021 die strategische Weiterentwicklung der Rügenwalder Mühle voran... more
What happens when shopping no longer starts on a website – but inside an AI conversation? In this episode of the DMEXCO Podcast, Verena Gründel speaks with Deann Evans, Managing Director EMEA at Shopify, about the radical shift from linear customer j... more
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Die hohe Aufnahmequalität fällt sofort ins Ohr, die Hosts haben extrem unique Stimmen und sind auch noch vom Fach! Ich bin sehr auf die Folgen gespannt!
Schöne Stimmen! Ich freue mich auf Episode 1!
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A bold mix of C-suite marketers, brand leaders, and tech-forward executives discuss real-world strategy across marketing, commerce, and digital transformation. Episodes frequently center on branding vs. performance, AI-driven experiences, unified commerce, community-focused marketing, and leadership lessons from high-growth brands. Notable throughlines include how legacy brands navigate the media mix, the impact of AI on customer journeys, and practical tactics for driving growth without sacrificing brand equity. The show often features candid anecdotes, actionable frameworks, and industry-wide trends that help listeners understand how global brands innovate while staying rooted in heritage. A standout attribute is its strong emphasis on le... more
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DMEXCO Podcast by Verena Gründel launched 8 years ago and published 154 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on DMEXCO Podcast by Verena Gründel include:
1. Jovan Protić
2. Steffen Zeller
3. Deann Evans
4. Steffen Braun
5. Johannes Nagl
6. Dirk Freitag
7. Daniela Nyarko
8. Roxy Young
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