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Den Handlende Idé - Fra storytelling til storydoing

Idé og Koncept på Den Danske Reklameskole

Dette er ikke en bog om brændende platforme og alle mulige andre skræmmende scenarier om marketing- og reklamebranchen. Dem synes vi der er rigeligt af. Dette er derimod en optimistisk og positiv bog. Den handler om alle de muligheder, som vi står overfor lige nu. Aldrig har vi haft flere redskaber, platforme og virkemidler at benytte os af. I stedet for blot at pege på problemerne, som reelt set ... more

PublishesDailyEpisodes36Founded6 years ago
Language
Danish
Categories
BusinessMarketing

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Artwork for Den Handlende Idé

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Den Handlende idé når vores tidligere elever skal sige det

Om Den handlende idé der blev vedtaget ved lov, som en nationaldag, i USA

Nogle vil være kunstige, andre intelligente og andre igen smartere - men uanset hvad, vil de nye medier aldrig kunne konkurrere med din empati og kreativitet.

Fokuser på problemet i stedet for løsningen. Fordi det er mere interessant at tale om indeklima end om vinduer.

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1. Genstart
2. Det, Vi Taler Om

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Den Handlende Idé launched 6 years ago and published 36 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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