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Pipeline Visionaries

Caspian Studios
Marketing Strategy
Customer Journey
Marketing Strategies
Demand Generation
Healthcare Operations
Lead Generation
Digital Marketing
Events
Content Marketing
AI In Marketing
Gifting
Customer Engagement
Branding
Healthcare Marketing
Customer Feedback
Therabody
SADA
Customer Experience
Authentic Marketing
Simplepractice

CMOs and demand gen leaders dive head-first into their strategies and tactics for building a pipeline machine.

PublishesWeeklyEpisodes255Founded5 years ago
Number of ListenersCategories
MarketingBusinessManagement

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Artwork for Pipeline Visionaries

Latest Episodes

This episode of Pipeline Visionaries features an interview with Lauren Vaccarello, CMO of WEKA, a company building the foundation for enterprise and agentic AI. Lauren discusses her marketing philosophy: align every initiative with business goals, em... more

This episode of Pipeline Visionaries features an interview with Rodrigo Maroni, Head of U.S. at Winnin, the cultural intelligence platform that reveals actionable insights to grow your brand’s cultural relevance exponentially. Rodrigo shares why cult... more

This episode features an interview with John Gaines, VP Marketing, Zyter|TruCare, a healthcare technology company supporting 45 health plans and more than 44 million covered lives

John emphasizes the importance of establishing thought leadership to ... more

This episode of Pipeline Visionaries features an interview with Tamir Sigal, the CMO of Trintech, a company that helps finance and accounting teams simplify and automate the entire financial close process, from reconciliations to reporting. Tamir exp... more

Key Facts

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Recent Guests

Rodrigo Maroni
Head of US at Winnin, a platform focused on cultural intelligence for brands
Winnin
Episode: Why Share of Attention Beats Share of Voice
John Gaines
VP of Marketing at Zyder TrueCare, a healthcare technology company
Zyder TrueCare
Episode: Cutting Through Complexity with Clear Value
Bruno Bertini
CMO of 8x8
8x8
Episode: Lead With Buyers Instead of Product
Jill Wiltfong
Chief Marketing Officer at Korn Ferry
Korn Ferry
Episode: Bringing Brand Mantras to B2B
Gaurav Misra
CEO of Captions, an AI video generation company
Captions
Episode: AI Video Generation: Practical Uses and How it Enhances Marketing
Casey Hill
CMO at Do What Works, a company focused on website optimization.
Do What Works
Episode: Social Proof and Unintended Signaling
Brenton Williamson
VP of Marketing at Bamboo HR
Bamboo HR
Episode: Distinction vs. Differentiation: Win on Both Fronts
Andrew Thomas
VP of Marketing at Archer Meat Snacks
Archer Meat Snacks
Episode: Building Memory Structures That Stick
Robin Emiliani
Co-founder and Chief Growth Officer at Catalyst Marketing
Catalyst Marketing
Episode: How Do We Restructure Our Websites?

Hosts

Ian Fezon
CEO of Caspian Studios
Ian Faison
CEO of Caspian Studios

Reviews

4.8 out of 5 stars from 47 ratings
  • Average CMO?

    Just because a CMO has a short tenure and had the audacity to try a version of a program that worked in another organization, doesn’t mean they are average. There are a lot of factors at play in an organization that can impact a CMO’s tenure. 99% have zero to do with marketing. Ian did a great job of pulling some good content from you but you blew it at the end with that cruel comment given what is happening in the market right now with CMOs. But, I will read the book recommendation so thank you... more

    Apple Podcasts
    2
    Fenway’s Mom
    United Statesa year ago
  • Enjoying this series

    Best marketing pod out there and I'm not even a huge podcast lover. 10/10 would recommend (TikTok voice)

    Apple Podcasts
    5
    Leah C L
    United States5 years ago
  • Inspiring

    Great podcast that gives me new ideas and inspiration on how to be a better marketer and help grow my career

    Apple Podcasts
    5
    kawika_g
    United States5 years ago
  • Best in class

    Best marketing pod if you’re interested in learning from the top B2B tech minds out there!

    Apple Podcasts
    5
    JLib21
    United States5 years ago
  • Insights from the best CMOs!

    This podcast really has some great insight and nuggets how to build a world class marketing engine.

    Apple Podcasts
    5
    esikola
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many appreciate the focus on modern marketing strategies and the impact of AI, finding it relevant and informative.
There is a strong sentiment that the podcast is essential for marketers looking to enhance their approaches to pipeline generation and demand strategies.
Listeners praise the show for providing actionable insights from top marketing leaders, emphasizing the quality and depth of discussions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#79
Ireland/Business/Marketing
Apple Podcasts
#115
Poland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Why Share of Attention Beats Share of Voice
Q: What is your best advice for a first-time CMO?
Market to people, not companies. Build personal connections with the audience to enhance professional relationships.
Why Share of Attention Beats Share of Voice
Q: What about speed? Because I feel like that's one of the things with culturally relevant information that a lot of marketing teams are just so slow to react to things like that.
It's not about speed of reaction; it's about being predictive with cultural insights to anticipate what's coming instead of just reacting to trends.
Why Share of Attention Beats Share of Voice
Q: Tell me why is it so important that brands have cultural relevance?
Cultural relevance serves as the strongest source of growth since every decision people make is influenced by culture, making it crucial for brands to integrate cultural intelligence into their strategies.
Cutting Through Complexity with Clear Value
Q: Do you have a favorite campaign that you've run?
We ran a campaign around an innovative white paper design tailored to cardiology management which performed well.
Cutting Through Complexity with Clear Value
Q: What are your top three channels or tactics that are your uncuttable budget items?
PR agency, lead generation platform Audience, and internal capability for complex technology explanation.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Pipeline Visionaries

What is Pipeline Visionaries about and what kind of topics does it cover?

The content focuses on the strategies and tactics employed by Chief Marketing Officers and demand generation leaders to build effective marketing pipelines. Through in-depth discussions, hosts and guests explore a variety of themes such as the integration of artificial intelligence in marketing, the importance of storytelling in brand communication, and innovative marketing techniques across various industries. Among the notable aspects is the emphasis on leveraging data analytics to optimize marketing performance and the shift from traditional practices to more personalized, relationship-driven marketing approaches.

Where can I find podcast stats for Pipeline Visionaries?

Rephonic provides a wide range of podcast stats for Pipeline Visionaries. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Pipeline Visionaries and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Pipeline Visionaries get?

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What are the audience demographics for Pipeline Visionaries?

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How many subscribers and views does Pipeline Visionaries have?

To see how many followers or subscribers Pipeline Visionaries has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Pipeline Visionaries?

These podcasts share a similar audience with Pipeline Visionaries:

1. This American Life
2. Up First from NPR
3. The CMO Podcast
4. Marketing Against The Grain
5. The Daily

How many episodes of Pipeline Visionaries are there?

Pipeline Visionaries launched 5 years ago and published 255 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Pipeline Visionaries?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Pipeline Visionaries?

Rephonic pulls ratings and reviews for Pipeline Visionaries from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Pipeline Visionaries?

Rephonic provides full transcripts for episodes of Pipeline Visionaries. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Pipeline Visionaries?

Recent guests on Pipeline Visionaries include:

1. Rodrigo Maroni
2. John Gaines
3. Bruno Bertini
4. Jill Wiltfong
5. Gaurav Misra
6. Casey Hill
7. Brenton Williamson
8. Andrew Thomas

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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