
Want to understand marketing data on a deeper level? Tune into Deconstructing Data to learn from BDEX and outside experts on how to use first-party data, target your marketing, and make your advertising as effective as possible.
| Publishes | Weekly | Episodes | 191 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

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In this episode of Deconstructing Data, hosts David Finkelstein and Jessie Lizak sit down with Alex Melen, Co-Founder of SmartSites... more
Power your business with BDEX! Set up a time to talk with one of our experts: www.bdex.com/talk-to-an-expert/
In this episode of Deconstructing Data, David Finkelstein and Jessie Lizak sit down with Melanie Borden, Founder of The Borden Grou... more
Power your business with BDEX! Set up a time to talk with one of our experts: www.bdex.com/talk-to-an-expert/
Kevin Wassong 🧠 is joining us on Deconstructing Data to explore one of the biggest misconceptions in modern marketing: the belief ... more
Power your business with BDEX! Set up a time to talk with one of our experts: www.bdex.com/talk-to-an-expert/
Most marketing teams have more data than ever. Yet many are less confident in what is actually working.AI-generated content is floo... more
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Apple Podcasts | #169 |
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This show centers on turning marketing and advertising data into actionable insights, with frequent guests who are data-centric leaders, technologists, and marketers focused on first-party data, data governance, AI in marketing, and practical data-driven strategy. Episodes often explore topics like attribution quality, data privacy, unified data strategies, knowledge graphs, and how enterprises apply AI responsibly to improve marketing outcomes. A notable pattern is a pragmatic, hands-on approach—featuring real-world tech stacks, governance practices, and ROI-oriented guidance for brands and agencies. Listeners can expect thoughtful discussions on how to harness data responsibly, scale data-driven decisioning, and connect data to measurable... more
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Deconstructing Data launched 4 years ago and published 191 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Deconstructing Data include:
1. Cimin Ahmadi Cohen
2. Shekar Raman
3. Donata Stroink-Skillrud
4. Julie Mattson
5. David Wellborn
6. Piers Fawkes
7. Andrew Littlewood
8. Jody Grunden
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