DAS URTEIL - Der Marketing Podcast
Hans NeubertIn DAS URTEIL – Der Marketing Podcast nimmt Hans Neubert alle 2 Wochen einen aktuellen Marketing-Trend ins Kreuzverhör. Dabei geht es nicht um den nächsten Trend-Sound, sondern um die übergreifenden Fragen, die das Marketing wirklich bewegen. Ob AI-Kampagnen, Nachhaltigkeits-Versprechen oder fragwürdige Influencer-Koops – gemeinsam mit Expert:innen aus Brands, Agenturen und Medienhäusern prüfen wi... more
| Publishes | Twice monthly | Episodes | 9 | Founded | 4 months ago |
|---|---|---|---|---|---|
| Language |  German | Number of Listeners | Categories | BusinessMarketing |
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Latest Episodes
Was passiert, wenn Creator:innen nicht mehr nur für Kampagnen bezahlt werden, sondern mit ihrer Reichweite direkt ins Unternehmen investieren?
In dieser Folge sprechen wir über Influencer:innen als Investor:innen und sogenannte Media-for-Equity-Mode... more
Was macht modernen Luxus eigentlich aus? Und wie gelingt der Spagat zwischen Exklusivität und Nahbarkeit?
In dieser Folge von DAS URTEIL geht es um Old Money Marketing und den wachsenden Wunsch nach leisem Luxus, Handwerkskunst und Haltung. Gemeinsa... more
KI verändert PR: Warum strukturierte Inhalte über Marken entscheiden
PR erlebt gerade ein echtes Comeback. Ausgelöst durch KI. Denn immer mehr Unternehmen erkennen: Wer heute in KI-Antworten sichtbar sein will, braucht mehr als Pressemitteilungen. S... more
Vertraute Bilder, retro Sounds und Kindheitsgefühle.
Kaum ein Marketing-Ansatz löst aktuell so viel aus wie Nostalgie. Aber warum boomt der Rückblick gerade jetzt?
In dieser Folge von DAS URTEIL spricht Hans mit Lilli Ferreira, Global Social Media ... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #167 | Germany/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of DAS URTEIL are there?
DAS URTEIL launched 4 months ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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