
Dein One-Stop Podcast für FMCG und Handel Insights. Hier erhältst du praxisnahe, kompakte Einblicke von Branchen-Expert:innen – für Hersteller, Retailer, Startups und alle, die den Handel der Zukunft aktiv mitgestalten. Wir vernetzen zentrale Akteure und zeigen, wie erfolgreiche Strategien im DACH-Raum entstehen – von der Wertschöpfung bis zur Umsetzung. Perfekt für alle, die FMCG leben und lieben... more
| Publishes | Weekly | Episodes | 92 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | MarketingCareersBusiness |

Expertentalk mit Florian Hanke
🎙️ Neue Episode: „Mit KI zur richtigen Zeit am richtigen Ort“ – mit Florian Hanke, Senior Director Business Development DACH bei Hybrid
Wie nutzt man Location, Kontext und KI so, dass Marken echte Relevanz erzeugen – ... more
Expertentalk mit Felix Vetter
🎙️ Neue Episode: „Shopper verstehen – Wie Kneipp Category Management interpretiert & lebt“
– mit Felix Vetter, Head of Consumer Insights & Category Sales Development bei Kneipp
Wie schafft man es, den Shopper wirklich ... more
Expertinnentalk mit Magali Kirsch
🎙️ Neue Episode: „Sampling reloaded – Wie Marken mit SoPost den Weg vom Klick zum Kauf meistern“
– mit Magali Kirsch, Director DACH & Head of Partnerships bei SoPost
„Das beste Produkt nützt nichts, wenn es niemand... more
Expertentalk mit 𝗩𝗮𝗹𝗲𝗻𝘁𝗶𝗻 𝗞𝗲𝗶𝗹 𝘂𝗻𝗱 𝗦𝗵𝗮𝗶 𝗖𝗮𝗹𝗲𝗯 𝗛𝗶𝗿𝘀𝗰𝗵𝘀𝗼𝗻
🎙️ 𝗡𝗲𝘂𝗲 𝗘𝗽𝗶𝘀𝗼𝗱𝗲: „𝗦𝗼𝘂𝗻𝗱 𝗮𝗹𝘀 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘇𝗶𝗲𝗿𝘂𝗻𝗴𝘀𝗳𝗮𝗸𝘁𝗼𝗿 – 𝗪𝗶𝗲 𝗠𝗮𝗿𝗸𝗲𝗻 𝗸𝗹𝗶𝗻𝗴𝗲𝗻 𝗹𝗲𝗿𝗻𝗲𝗻“ – 𝗺𝗶𝘁 𝗩𝗮𝗹𝗲... more
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Immer spannende Gäst:innen
Immer wieder neue spannende Folgen mit interessanten Gästen. Ideal, um die breitgefächerte FMCG-Branche besser zu verstehen.
Ich update mich hier regelmäßig zu neuesten Entwicklungen im FMCG Bereich. Da ich selbst in der Branche bin für mich äußerst relevant.
Spannende Interviews
Tolle Gespräche
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #249 | |
Apple Podcasts | #113 | |
Apple Podcasts | #178 |
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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FMCGvibes launched 2 years ago and published 92 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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