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Artwork for Crack It In An Hour

Crack It In An Hour

Significant Industries Inc.
Remote Work
Gen Z
Mental Health
Cultural Trends
Social Media
Nature
Consumer Behavior
Aging
Urbanization
Tupperware
Financial Literacy
Tennis
Repair Culture
DIY Culture
Sleep Crisis
Innovation
Outdoor Activities
Children's Outdoor Play
Miami
Vegetables

Welcome to the only podcast that tries to crack a problem facing the world—from the audacious to the ridiculous— in exactly one hour. From “How do we make aerobics a thing again?” to “How can we make aging more fun?”, Jesse, Simon and Romain—co-founders of Significant—take on a different problem and dive deep into a conversation about how they would or could go about fixing it. One problem, once a... more

PublishesWeeklyEpisodes69Foundeda year ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for Crack It In An Hour

Latest Episodes

This week on Crack It in an Hour, Brooke Lonegan, Head of Creative Strategy at Audible, brings Simon and Jesse a challenge hiding in plain sight: how do we make people care about libraries again? Libraries have evolved far beyond books, offering make... more

This week on Crack It in an Hour, Simon brings Maria and Jesse a problem that sounds quaint on the surface but gets weird fast: how do we make hot air balloons cool? Somewhere along the way, hot air balloons got misbranded by the people on the ground... more

Romain brings us a problem that should already be solved: how do you get people to wear sunscreen? The danger is obvious. The solution is cheap, available and easy to understand. Yet more than a third of people never wear sunscreen, and plenty of the... more

In this first-ever two-problem episode, Romain and Jesse tackle two surprisingly complicated questions. First: how do you end a friendship that’s become toxic? Unlike romantic relationships, there are no social rules, no scripts, and often no closure... more

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Recent Guests

Maria Galleriu
CSO at 72andSunny for International Offices (Amsterdam, Singapore and Sydney)
72andSunny
Episode: Crack It Quick | Male loneliness — ft. Maria Galleriu, 72andSunny
Gareth Kay
Guest, Coinbase executive
Coinbase
Episode: Crack It Quick | Financial literacy — ft. Gareth Kay, Coinbase
Kirsten Rutherford
Executive creator / creative director at DoorDash
DoorDash
Episode: Crack It Quick | Aging out — ft. Kirsten Rutherford, Doordash
Maria Van Buskirk
Head of Comms and Go To Market, Significant
Significant
Episode: Can cable TV make a comeback?
Luke Anjeleno
Guest, ACD at Semi Twin Sunny, creator involved in music and creativity
Semi Twin Sunny
Episode: How do we expand our musical taste? — ft. Luke Yun
Nourhan Wahdan
Co-founder of Pew Design Bureau, brand strategist and creative director
Pew Design Bureau
Episode: Breaking the buzzword of community — ft. Nourhan Wahdan
Kathleen Munroe
Award-winning actor invited onto the show
Actor / Kathleen Munroe
Episode: Accepting Rejection — ft. Kathleen Munroe
Alix Petit
A French fashion designer and partner at The Refreshment Club
The Refreshment Club
Episode: How do you make bold choices? — ft. Alix Petit
Jesper Andréasson
Head of brand strategy and transformation for Lincoln at Ford Motor Company.
Ford Motor Company
Episode: Is travel still fun? — ft. Jesper Andréasson

Hosts

Jesse
Co-host of Crack It In An Hour; Host and co-founder; part of Crack It In An Hour team with Significant.
Simon
Co-host of Crack It In An Hour; Host and co-founder; central figure in the show's dynamic.
Romain
Co-host of Crack It In An Hour; Host and co-founder; drives collaborative problem-solving with Jesse and Simon.

Reviews

5.0 out of 5 stars from 85 ratings
  • Sharp!

    Great podcast, fun and refreshing to listen to

    Apple Podcasts
    5
    Alixkece
    Francea year ago
  • Genius!

    Do you remember the babies from Baby Geniuses? Well, in this unofficial sequel — they’re all grown up! And they’re tackling the world’s biggest issues. Really smart — really informative. I was slightly disappointed there wasn’t more anecdotes from ‘on set’ (bts stories, their experience working with legendary director Bob Clark), but the insightful, thoughtful, FUN discussion about tricky modern problems more than made up for it.

    Apple Podcasts
    5
    Big_Baby_G_fan85
    United Statesa year ago
  • Love the Brainstorming format!

    Can you please launch the aerobics class? Can you please double click on the next door strategy? Thanks New team

    Apple Podcasts
    5
    Liliebri
    United Statesa year ago
  • Former CEO and ad guy

    Love this and hope they’ll keep this up. It’s like Political Gabfest but from a team of creative thinkers.

    Apple Podcasts
    5
    torontoadguy
    Canadaa year ago
  • BEST POD EVER

    I love this so much!!! Smart, funny & insightful.

    Apple Podcasts
    5
    TaylorHill4Real
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Positive, witty banter with smart, practical insights for marketers and brands
Guests and formats are described as engaging, fast-paced, and concept-driven
Listeners appreciate the unique problem-solving angle and culture-focused branding ideas

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#232
France/Business/Marketing
Apple Podcasts
#23
Norway/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Accepting Rejection — ft. Kathleen Munroe
Q: What traits help develop a healthier perspective on rejection?
Confidence, self-knowledge, journaling, meditation, and sourcing meaning beyond outcomes were highlighted as factors that foster resilience.
Accepting Rejection — ft. Kathleen Munroe
Q: Where were you taught to deal with rejection?
The guests discuss learning through sports, personal competitiveness, and later through professional experiences and supportive communities, emphasizing that there is no universal method and that perspective develops over time.

Audience Metrics

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Listeners per Episode
Gender Skew
Location
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Social Media Reach

Frequently Asked Questions About Crack It In An Hour

What is Crack It In An Hour about and what kind of topics does it cover?

A quick-witted, problem-solving show where three founders of a creative agency tackle a new real-world dilemma in exactly one hour. Episodes cover topics from making aging or social activities more engaging to reimagining everyday systems, all framed around practical experimentation, playful banter, and bold, sometimes offbeat ideas. The format blends psychology, culture, and design thinking to surface actionable concepts for brands, events, and everyday life. Noteworthy is a consistent emphasis on human behavior, collaboration, and scalable, shareable solutions, often with a corporate or marketing lens that's attractive to listeners who want fast, creative problem-solving insights.

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How many listeners does Crack It In An Hour get?

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Which podcasts are similar to Crack It In An Hour?

These podcasts share a similar audience with Crack It In An Hour:

1. The Town with Matthew Belloni
2. The Daily
3. The Bill Simmons Podcast

How many episodes of Crack It In An Hour are there?

Crack It In An Hour launched a year ago and published 69 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Crack It In An Hour?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Crack It In An Hour?

Recent guests on Crack It In An Hour include:

1. Maria Galleriu
2. Gareth Kay
3. Kirsten Rutherford
4. Maria Van Buskirk
5. Luke Anjeleno
6. Nourhan Wahdan
7. Kathleen Munroe
8. Alix Petit

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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