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從行銷公司離職後

從行銷公司離職後

從行銷公司離職後

PublishesWeeklyEpisodes5Foundeda month ago
Language
Korean
Number of ListenersCategories
BusinessEntrepreneurship

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Artwork for 從行銷公司離職後

Latest Episodes

從行銷公司離職十年,即將 36 歲的我們正處於「餓不死卻又迷惘」的夾縫中…

當工作不再只是爬階梯,AI 與趨勢又不斷逼近,該如何面對這種「每秒都在推進」的焦慮?

本集聊聊一人公司與創業者的內心獨白,探討如何在這個年紀,對自己的人生做出最好的「交付」。

當甲方真的只是一張嘴嗎?

由 甲方視角 Karen 與 乙方視角 Liv 共同拆解職場上甲乙方的生存現狀!甲方「不只要扛業績」更要處理複雜的對內溝通與老闆期待;乙方則正從「聽話辦事」轉型為引領品牌的 Partner。

無論你在哪一方,了解自己的性格特質,才能在職場生存中找到最舒服的定位!

行銷職位正在消失?當 CMO 被要求扛業績,行銷人該如何自救?

本集討論「行銷業務化」的現狀,拆解如何利用行銷漏斗將知名度量化為具體指標。如何與老闆溝通,建立「檢核站」達成共識,讓行銷不再只是花錢,而是能被檢驗行銷策略!

行銷人必聽!應徵行銷卻要包辦設計、出貨、救業績?

聊聊職場最常見的「包山包海」職缺!從資方視角剖析老闆到底在想什麼,並分享身為員工或接案者,面對「神燈精靈」般的無理需求時,如何透過「業主期待」與「成果溝通」來拆解執行的難題,拒絕無效勞動!

由 2 位擁有十多年資歷的行銷人Karen & Liv 主持。兩人在知名的社群行銷公司共事,隨後分別跨入品牌端、 4A 廣代磨練,創業年資超過 8 年以上。

我們將從行銷視角出發,深入探討產業趨勢與變遷、創業現實與職場生存之道,分享如何從「瞎忙」的行銷困境中脫離,實現在養活自己的同時,也能兼顧生活品質與個人價值。

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從行銷公司離職後 launched a month ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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