
Le marketing ne sert à rien sans un bon produit, et un bon produit n’existe pas sans un bon marketing. Les CMO dans ce podcast font la force de leur marque auprès du grand-public. Comment font-ils? Quels échecs, quels succès ont-ils rencontrés? Où trouvent-ils leur inspiration? Quelles sont les spécificités de leur secteur et comment peut-on les transposer à d’autres secteurs d’activités? La créat... more
| Publishes | Monthly | Episodes | 13 | Founded | a year ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | MarketingManagementBusiness |

De la margarine au café chez JDE Peet’s en passant par le parfum d’intérieur: Vanessa Barba éclaire son rôle de marketeer à la lumière de ses deux décennies d’expérience. Elle se confie dans ce nouvel épisode de CMO voices, le podcast des professionn... more
Gilles André est Head of Marketing chez Veolia BeLux. Un nom moins connu du grand public que celui de L’Oréal, où il a commencé sa carrière. De quoi poser, à un marketeer de sa trempe, des défis plus qu’intéressants. C’est ce qu’il confie dans ce nou... more
deuxième saison de CMO voices. Mais pourquoi attendre jusque-là? Dans cet épisode bonus exclusif, nous avons rassemblé les enseignements les plus précieux de la première saison.
Dix professionnels du marketing y partagent leur règle d’or pour une s... more
Devenir le chef d’orchestre de la stratégie marketing d'un groupe international n’implique pas toujours d’être passé par une école de marketing. La preuve avec Benjamin Sekkai, CMO Director de Stellantis Belux, qui se confie dans ce dernier épisode d... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #31 | |
Apple Podcasts | #97 | |
Apple Podcasts | #227 |
Listeners, social reach, demographics and more for this podcast.
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| Interests | Professions | Age Range | |||
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CMO voices launched a year ago and published 13 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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