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Clicksuasion Labs

Clicksuasion Labs

Join the discussion of behavioral marketing, consumer trust, and loyalty. Clicksuasion's marketing frameworks are founded on behavioral economic and behavioral finance principles. Learn applicable data-driven strategies to influence change, employee engagement, and human decisions.

PublishesMonthlyEpisodes90Founded9 years ago
Categories
ManagementBusiness

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Latest Episodes

In this episode, Katana Lemelin chats with one of our newest team members, Shiann Hagan, about her recent degree from ECU, how she's settling into the Clicksuasion family, and what she's love about her work with a few fun questions to get you thinkin... more

In this episode, Katana Lemelin discusses how to craft marketing strategies for your Black Friday sales by prepping early, crafting an omnichannel approach, and enhancing your customer service and efficiency. Use consumer behavior to tailor your mark... more

In this episode, Katana Lemelin discusses three tips you can take to improve the data you receive from your website. This is more than 1's and 0's or your browser history. Katana explains the benefits of using Google Analytics to gather data on your ... more

3 Steps to Apply Personas to Social Media Marketing In this episode, Katana Lemelin shares three steps you can take to apply personas to your social media content. Katana discusses how to define your audience, craft buyer personas, and apply them to ... more

UNCLE STEVEN CAME TO TOWN Join Katana Lemelin and four core Clicksuasion team members for a discussion about the secretive operation codenamed 'Uncle Steven's Visit'. On the show with Katana are Anna Silverman, Catie Fromnecht, Cyndi Fifield, and Mic... more

YOUR RECAP OF FIVE POPULAR CLICKSUASION EPISODES

A Clicksuasion recap of 5 previous podcasts covering behavioral constructs such as the importance of time, money management, life-work balance, and consumer marketing trends for 2021. Katana Lemelin ... more

Catie Fromknecht discusses how consumers may change their spending habits, buyer FOMO, and marketing tactics that may help brands capitalize on this anticipated increase in consumer She shares how consumers are likely to increase their spending follo... more

In this Episode

Michael Barbera shares the results of several studies that identify how people perceive yard signs at their property and the home service providers who use them. Additionally, he discusses best practices for home service providers w... more

Key Facts

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Reviews

5.0 out of 5 stars from 12 ratings
  • Great BSc update on latest developments

    Thanks for sharing these insights in quick updates.

    Apple Podcasts
    5
    Nudging_LatAm
    United States7 years ago

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Clicksuasion Labs launched 9 years ago and published 90 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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