Choice Hacking: The Marketing Psychology Podcast
Jennifer ClinehensThis is THE podcast for marketers, product designers, business owners, consultants, and coaches who want to sell smarter using the power of buyer psychology and behavioral science. If you're tired of chasing algorithms, trends, and tactics that fizzle and want a deeper understanding of why people buy, Choice Hacking will help you build a business rooted in what makes *your* buyers tick. Hosted by ... more
| Publishes | Weekly | Episodes | 96 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||
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Latest Episodes
Picture this: A flat grey truck with no top of the line speaker system.
No big navigation screen or fancy leather interior. Not even automatic windows.
Just a plain, stripped-down, bare bones truck.
And people are lining up to buy it.
The compa... more
The iPhone changed everything.
It's one of the most desirable and innovative products in the world.
And only creative, brilliant geniuses – like you – own an iPhone.
At least, that’s what Apple wants you to think…
But have you ever wondered why y... more
Have you ever experienced analysis paralysis?
This describes the feeling of anxiety you get when you have so much information that any action you take feels like the wrong one, so you end up not doing ANYTHING.
It's really no wonder that the avera... more
There's a type of fabric that looks like leather, feels like leather, but isn’t leather (or made from any animal materials).
For decades, it was called "Pleather" – a combination of the words "plastic" and "leather" – and it was considered cheap, t... more
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- LOVE THIS PODCAST!
LOVE THIS PODCAST!
Apple Podcasts5karanoreen
United Statesa year ago - Product marketing
As a product manager brand strategy is key and being able to learn from other’s experiences is oh so helpful! Thank you for putting these together. It must take a ton of research.
Apple Podcasts5delivery busines ownerUnited Statesa year ago - Insightful and concise
Love how much info is packed into each episode. Enough to know if you want to delve more into a subject or example and consider how to apply in work.
Apple Podcasts5CMBG10
United Kingdom2 years ago - Brilliant behavioural economics quick hit
Great info - solid production
Apple Podcasts5dot dot dot dash dash dashUnited Kingdom3 years ago - Instantly fell in love with this podcast
As a former psychology student and now marketer, I’m thrilled to hear Jen talking about how companies successfully use behavioral sciences to improve their product and services. Every week, this podcast will give you useful tips and insights, ready to use in your own work. Same thing happens with the newsletter. Jen, keep up the great work!
Apple Podcasts5adavedreamingUnited States3 years ago
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Apple Podcasts | #218 |  France/Business/Management |
Apple Podcasts | #153 |  Ireland/Business/Management |
Apple Podcasts | #180 |  Belgium/Business/Management |
Apple Podcasts | #202 |  Denmark/Business/Management |
Apple Podcasts | #245 |  Finland/Business/Management |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
The content focuses extensively on the intersection of psychology and marketing, exploring how understanding consumer behavior can lead to better business strategies and enhanced customer engagement. Episodes often highlight prominent brands and case studies, discussing their psychological approaches to marketing challenges and successes. Unique insights include the application of various psychological principles, such as the Pratfall Effect, choice overload, and behavioral economics, which not only help listeners understand existing business models but also provide actionable advice for their own entrepreneurial endeavors. The host is skilled at breaking down complex concepts in an engaging and accessible manner, making the content suitabl... more
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. The StoryBrand Podcast
2. The Next Wave - AI and The Future of Technology
3. The Game with Alex Hormozi
4. The Diary Of A CEO with Steven Bartlett
5. The Chris Moyles Show on Radio X Podcast
How many episodes of this podcast are there?
this podcast launched 5 years ago and published 96 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Mark McCann
2. Ronnie Chang
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