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Artwork for Choice Hacking

Choice Hacking

Jennifer L. Clinehens

Customer and user behaviors can seem irrational. Shaped by mental shortcuts and psychological biases, their actions often appear random and unpredictable. So what’s a marketer or entrepreneur to do? In the Choice Hacking podcast, we uncover the psychology behind the world’s best marketing, using examples (and cautionary tales) to help us figure out what makes buyers tick.

PublishesWeeklyEpisodes63Founded4 years ago
Number of ListenersCategories
BusinessMarketingManagement

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Artwork for Choice Hacking

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Today's episode was brought to you by Choice Hacking Coaching. more

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22 days ago

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Today's episode was brought to you by Choice Hacking Coaching. more

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Reviews

4.9 out of 5 stars from 81 ratings
  • Insightful and concise

    Love how much info is packed into each episode. Enough to know if you want to delve more into a subject or example and consider how to apply in work.

    Apple Podcasts
    5
    CMBG10
    United Kingdom6 months ago
  • Brilliant behavioural economics quick hit

    Great info - solid production

    Apple Podcasts
    5
    dot dot dot dash dash dash
    United Kingdom2 years ago
  • Instantly fell in love with this podcast

    As a former psychology student and now marketer, I’m thrilled to hear Jen talking about how companies successfully use behavioral sciences to improve their product and services. Every week, this podcast will give you useful tips and insights, ready to use in your own work. Same thing happens with the newsletter. Jen, keep up the great work!

    Apple Podcasts
    5
    adavedreaming
    United States2 years ago
  • Fantastic mini learning stories

    Quickly becoming one of my favorites podcasts. I work in education & awareness of cyber risks for employees and have studied these concepts over the years. Great overviews!

    Apple Podcasts
    5
    AwwwShucks1979
    United States3 years ago
  • Very recommended! For beginners and veterans. Very practical!

    Practical and to the point. No waste.Using psychology and human behavior to design and transform experiences is not an easy task and this book manages to organize a lot of the most important information out there in a simple and structured way. She also proposes a (C.H.O.IC.E) model that helps simplify your thinking when preparing your strategy.It’s great to excite people on the topic, valuable for beginners and still useful for those that have been practicing this for years.The author was kind ... more

    Audible
    5
    Andres Leon
    United States4 years ago

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How many episodes of Choice Hacking are there?

Choice Hacking launched 4 years ago and published 63 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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