Choice Hacking: The Marketing Psychology Podcast
Jennifer ClinehensThis is THE podcast for marketers, product designers, business owners, consultants, and coaches who want to sell smarter using the power of buyer psychology and behavioral science. If you're tired of chasing algorithms, trends, and tactics that fizzle and want a deeper understanding of why people buy, Choice Hacking will help you build a business rooted in what makes *your* buyers tick. Hosted by ... more
| Publishes | Twice weekly | Episodes | 122 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||
Listen to this Podcast
Latest Episodes
Why the smartest people in the NFL keep making the dumbest decisions year after year...
👉 Want to use psychology to grow your business? If so, get my FREE guide “The $1B Business Lessons: Timeless Principles Behind the World's Biggest & Most Succes... more
Windows Phone did everything right and still lost - and it's all down to psychology...
👉 Want to use psychology to grow your business? If so, get my FREE guide “The $1B Business Lessons: Timeless Principles Behind the World's Biggest & Most Success... more
Social proof is the most misunderstood principle in marketing psychology — and using it wrong could be costing your business $$$$ in lost sales...
👉 Want to use psychology to grow your business? If so, get my FREE guide “The $1B Business Lessons: T... more
Why is Shein so successful? The answer, unsurprisingly, is down to some fascinating marketing psychology and behavioral science. In this episode, I break down the psychology behind Shein’s business model. If you want to understand how Shein turns bro... more
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Reviews
- Consistently useful and entertaining
Every week I learn something new and applicable to my work or life. Nice length too.
Apple Podcasts5Rob Voase
United Kingdoma month ago - Marketing tips shared, and bite-size tidbits
I’ve following Jen and her journey as well as this podcast for years. Each one uncovers another aspect of applying thinking to my marketing endeavors. They’re made in a fun but easily to understand way and I look forward to each new episode.
Apple Podcasts5Tech_Daddy
Germanya month ago - LOVE THIS PODCAST!
LOVE THIS PODCAST!
Apple Podcasts5karanoreen
United States2 years ago - Product marketing
As a product manager brand strategy is key and being able to learn from other’s experiences is oh so helpful! Thank you for putting these together. It must take a ton of research.
Apple Podcasts5delivery busines ownerUnited States2 years ago - Insightful and concise
Love how much info is packed into each episode. Enough to know if you want to delve more into a subject or example and consider how to apply in work.
Apple Podcasts5CMBG10United Kingdom3 years ago
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Chart Rankings
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Apple Podcasts | #244 |  Australia/Business/Management |
Apple Podcasts | #35 |  Argentina/Business/Management |
Apple Podcasts | #203 |  Colombia/Business/Management |
Apple Podcasts | #227 |  Ukraine/Business/Management |
Apple Podcasts | #238 |  Finland/Business/Management |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
A concise, insight-driven show about applying buyer psychology and behavioral science to marketing, product design, and business strategy. Episodes blend case studies from brands and real-world scenarios to reveal why people buy, and how to influence decisions ethically and effectively. Listeners can expect bite-sized, story-driven lessons that translate into practical tactics for branding, pricing, product decisions, and messaging, with a consistent emphasis on simplifying choices and reducing cognitive friction. The format and topics suggest strong appeal to marketers, product leaders, and owners seeking durable, psychology-informed growth rather than gimmicks or trend chasing.
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. Nudge
2. Marketing Against The Grain
3. Prof G Markets
4. The Happiness Lab with Dr. Laurie Santos
5. The Daily
How many episodes of this podcast are there?
this podcast launched 6 years ago and published 122 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Mark McCann
2. Ronnie Chang
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