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Butternomics the Business of Culture

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Atlanta
Entrepreneurship
Music Industry
Hip Hop
Content Creation
Community Building
Social Media
Mental Health
Community Support
Golf
Generational Wealth
Butter.atl
Art
Culture
Atlanta Nightlife
Fashion
Community Engagement
Maven Brand
Never Sold Dope
Social Media Engagement

Butternomics: The Business of Culture takes a deep dive into the intersection of business and culture, showing how brands, entrepreneurs, and tastemakers use culture level up. Join serial entrepreneur, thought leader, and CEO of Butter.ATL, Brandon Butler (@mrsuperbran), as he brings you exclusive interviews, trends, insights, and more. Whether you're an aspiring entrepreneur or a seasoned pro, Bu... more

PublishesWeeklyEpisodes121Founded2 years ago
Number of ListenersCategories
EntrepreneurshipSociety & CultureBusiness

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Artwork for Butternomics the Business of Culture

Latest Episodes

On this episode of Butternomics, our host, Brandon Butler, talks with Doug and Ryan Stewart, the brothers known as the 2 Live Stews. It started with an argument. Two brothers screaming about a preseason game in a living room full of people who couldn... more

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On this episode of Butternomics, our host, Brandon Butler, talks with Big Block, the East Side Chevy rider and founder of Block Entertainment, and Ralph Sorrentino, VP of Operations for the Jim Ellis Automotive Group, about what happens when the musi... more

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On this episode of Butternomics, our host, Brandon Butler, talks with Fred Blankenship, morning anchor of Channel 2 Action News This Morning on WSB-TV, the voice waking up Atlanta since 2007. Fred takes us from a 12-year-old kid in Harbor City, Calif... more

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On this episode of Butternomics, our host, Brandon Butler, talks with entrepreneur and financial educator William Cross about how to teach the next generation what most of us had to learn late. William, founder of Wealthi AI, grew up in Tampa without... more

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Recent Guests

Ralph Sorrentino
Executive at Jim Ellis; VP of Operations for multiple Jim Ellis locations
Jim Ellis Automotive Group
Episode: How Two Different Worlds Built One Atlanta Brand With Big Block and Ralph Sorrentino
Big Block
Block, East Side Chevy rider; co-creator with Block Entertainment
Block Entertainment / Jim Ellis partnership
Episode: How Two Different Worlds Built One Atlanta Brand With Big Block and Ralph Sorrentino
Fred Blankenship
Television news anchor
Channel 2 Action News / CBS/ABC affiliates in Atlanta
Episode: Being Yourself Is The Whole Strategy With Fred Blankenship
Will Cross
Founder of Wealthi AI
Wealthi AI
Episode: How To Use AI To Teach Kids About Wealth with William Cross
Cicely Gay
Board chairwoman of Black Lives Matter Global Foundation and founder of The Amplifiers
Black Lives Matter Global Foundation; The Amplifiers
Episode: How Nonprofits Actually Work With Cicley Gay
Latavius Powell
CEO of CSG Wealth Management, NIL education advocate
CSG Wealth Management
Episode: The $2.5 Billion NIL Boom Nobody In Our Community Is Talking About With Latavius Powell.
Shannon Watkins
Brand strategist and founder of Watkins Brand Advisors
Watkins Brand Advisors
Episode: The Multimillion Dollar Brand Mistake Most Companies Keep Making
David Shands
Godfather of podcasting, entrepreneur and conference organizer
Sleep is for Suckers; Social Proof Circle; Podcast Summit
Episode: The Podcast Formula That Turns Your Listeners Into Buyers with David Shands
Brandon Butler
Host
Butter.ATL
Episode: The Podcast Formula That Turns Your Listeners Into Buyers with David Shands

Host

Brandon Butler
Host of the show; founding CEO of Butter.ATL; leads conversations on monetization and strategy for listeners

Reviews

4.8 out of 5 stars from 36 ratings
  • IF YOU’RE NOT LISTENING, WYD?

    Butternomics is one of the only podcast that’s for the people of Atlanta by the people of Atlanta!

    Apple Podcasts
    5
    wte.3
    United States10 months ago
  • Amazing

    This is an amazing platform highlighting some great people! Thank you for allowing me to be apart.

    Apple Podcasts
    5
    JBizzofva
    United States10 months ago
  • Thank You Butternomics!

    There are so many podcast to choose from today, but rarely can I say that there’s a podcast that’s highlighting individuals who have made an impact on business and culture. A lot of the guests have been ignored by others. Brandon and the team of Butternomics are featuring leaders and legends that should be spotlighted and can provide the blueprint for those aspiring to become successful in business and life.

    Apple Podcasts
    5
    EWCamp
    United Statesa year ago
  • Many Thanks

    Brandon and Butternomics Team, Grateful to chop up marketing and beyond with you. Your thoughtful questions inspired my answers. Y’all represent a fresh voice, with a fresh perspective, delivered in a fresh way.

    Apple Podcasts
    5
    Darryl ‘DC’ Cobbin
    United Statesa year ago
  • The Butter Bomb

    Always great information to share!

    Apple Podcasts
    5
    jb butler
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Content consistently centers culture-driven business with real-world impact.
The host asks thoughtful questions that pull out behind-the-scenes storytelling.
Guests are highlighted and spotlighted with practical, actionable insights.
The show blends entrepreneurship with community and cultural relevance in Atlanta.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How To Use AI To Teach Kids About Wealth with William Cross
Q: What was the self-publishing and product development journey like for your first book, and how did that influence Wealthi AI?
Cross recounts starting with a long manuscript, partnering with a smaller publisher, dealing with fulfillment challenges, and learning through the process; this experience informed a practical approach to product development and the transition into an app and curriculum.
How To Use AI To Teach Kids About Wealth with William Cross
Q: What exactly is Wealthi AI? What does it do and how does it work?
Wealthi AI is an ecosystem that uses AI to teach financial literacy by onboarding users, generating personalized watch lists, simulating savings, budgeting, and investing, and delivering micro-learning quests with quizzes and rewards in a safe environment; it also includes teacher-directed and self-directed course options.
How Steve Canal Turns Culture Into Brand Deals Most People Can't Get
Q: What's critical when initiating conversations with potential brand partners?
Do deep research into the brand's audience and goals, then present a concise one-pager with bullets to win internal advocates, before sharing more detailed decks.
How Steve Canal Turns Culture Into Brand Deals Most People Can't Get
Q: How should brands approach partnerships vs sponsorships?
Brands should view partnerships as collaborative, two-way engagements where both sides contribute value across before, during, and after the event, rather than merely funding a single activity.
How Steve Canal Turns Culture Into Brand Deals Most People Can't Get
Q: What does One Venture Group actually do beyond the known festivals like One Musicfest?
The group handles end-to-end agency work for brands and cities, including strategy, production, digital marketing, and touring logistics, while fabricating IP and coordinating with partners to deliver scalable, multi-market programs.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Butternomics the Business of Culture

What is Butternomics the Business of Culture about and what kind of topics does it cover?

Two to-the-point conversations showcase how culture and business intersect to create category-defining brands and community impact. Episodes center on cross-industry partnerships, creator-led marketing, and authentic storytelling that ties local culture to measurable results—from transforming car lots into lifestyle brands to building equity through philanthropy and education. Noteworthy angles include how leaders blend artistry with commerce, scale cultural initiatives, and turn personal brands into broader economic opportunities. The show often features Atlanta-centered founders, brand architects, and community leaders who advocate for authentic engagement and practical, impact-driven strategies for listeners aiming to level up in busines... more

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Which podcasts are similar to Butternomics the Business of Culture?

These podcasts share a similar audience with Butternomics the Business of Culture:

1. Earn Your Leisure
2. Money And Wealth With John Hope Bryant
3. One 54 Podcast
4. Social Proof Podcast
5. BIG FACTS with Big Bank & DJ Scream

How many episodes of Butternomics the Business of Culture are there?

Butternomics the Business of Culture launched 2 years ago and published 121 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Butternomics the Business of Culture?

Recent guests on Butternomics the Business of Culture include:

1. Ralph Sorrentino
2. Big Block
3. Fred Blankenship
4. Will Cross
5. Cicely Gay
6. Latavius Powell
7. Shannon Watkins
8. David Shands

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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