Burnett's 精品私語
王穎琪到底是什麼樣的品牌策略與執行細節，可以讓頂級精品品牌的價值歷久不墜？透過Burnett 與各方菁英好友們的對談，一起來拆解個中門道，讓典範能成功落實到不同產業甚至是個人品牌的型塑。讓你/妳的產業或個人品牌成為所有人奢求的夢想。 Powered by Firstory Hosting
| Publishes | Twice weekly | Episodes | 43 | Founded | 10 months ago |
|---|---|---|---|---|---|
| Language |  Korean | Number of Listeners | Categories | MarketingBusinessEntrepreneurship |
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本集重點摘要:
本集《Burnett's 精品私語》邀請到擁有豐富跨界經歷的嘉良（Edwin Hsu）。他從伊林名模起步，歷經 #伊林娛樂 專業經紀人，公關發言人，Outting Café 總經理，Louis XIII台灣區品牌大使，打鋼潛水主理人/教練到 DIVEVERYDAY 品牌創辦人，
如今正致力於自創水下攝影器材品牌 DIVEVERYDAY。
這場對話不僅是生涯故事的分享，更是一堂關於職涯轉型、心理韌性與創業實戰的深度策略課。
第一部分：職涯轉型的核心心法
嘉良... more
本集重點摘要:
本集節目邀請到擁有25年資歷的頂尖花藝師Allen 老師，深入探討花藝與精品產業如何交織，並延伸至對美學、溝通與生命哲學的思考。
Allen 老師首先剖析了花藝師在精品領域中的核心角色：「溝通」。
他指出，無論是為梵克雅寶（Van Cleef & Arpels）的珠寶特展打造沉浸式花境，或是遵循一線品牌的嚴格設計指南，關鍵都在於事前與品牌深度溝通，精準理解其工藝精神與季度主題，並透過花藝襯托、而非搶走主角光彩。他分享與精品合作的「服從哲學」，在框架內發揮創意，正是專業與藝術... more
本集策略性重點摘要:
此次訪聊對話透過資深創意總監 Timm 的經驗分享，深入剖析了精品產業的內涵、創意工作的心法，以及品牌經營的策略核心。以下是關鍵的要點摘要：
1. 品牌合作的核心基礎：深植內化的品牌精神
超越表面的理解：
成功的合作始於對品牌歷史、核心價值與目標受眾的深入理解，而非僅關注當季商品。Timm 以早年與 Dior 妝品合作為例，透過研讀品牌歷史影帶，內化其精神，此態度成為他日後所有工作的基石。
成為品牌與消費者的橋樑：
創意人的角色是轉譯者，將品牌... more
本集重點摘要:
💎本集的核心內容：
本集深度專訪跨領域藝術家簡志剛，探索他如何將模特兒的客觀視角、美術教師的啟蒙使命，以及對古蹟民俗的深層熱愛，融合成獨特的創作體系。節目將解構他的「創世神」系列與「蟲寶」角色，並深入探討他在藝術、潮流與商業之間的定位與反思。
💎本集節目的獨特價值:
1. 提供稀缺的真實範例：
在人人追求快速爆紅的時代，簡志剛提供了另一種成功範式——以「定性」扎根，憑「真心」共鳴。他的故事是對創作者與追求者極具價值的「精神備忘錄」。
2. 解... more
Reviews
- 推薦追～起～來
絢麗的精品世界總讓人覺得遙不可及，不過透過 Burnett 和來賓的分享，彷彿親眼看見幕後運作與品牌魅力。推薦給對精品產業有興趣，或想打造品牌價值的人，保證收穫滿滿～
Apple Podcasts5Mel050
Taiwan9 months ago - 值得推薦
Burnett的主持功力一流，聲音知性專業。與來賓互動的火花讓人印象深刻！含金滿滿的內容值得回味！優質節目推一波！
Apple Podcasts5社區奧人人恩驕傲且哦詨Taiwan9 months ago - 喜愛品牌大小故事不可錯過的節目
超精彩絕倫的經驗分享，喜愛精品與品牌行銷的每一個你或妳絕對不可以錯過的節目頻道！❤️❤️❤️❤️❤️
Apple Podcasts5DD JKTaiwan9 months ago - 回覆Love 喵咪 & 其他好友與聽眾們！
謝謝妳的期待。已經在密集錄製與自行後製剪輯中。 因著妳跟其他好友們的期待與鼓勵，第一集將於4/11 21:00 正式On Air ! 未來每週更新一集。再請大家， 來給《Burnett’s 精品私語》： 節目持續 #追蹤中、 幫我完成每集 #完聽率、 也請支持集集給個 #五星好評 、 再請幫忙 #分享給好友們 來收聽、 更謝謝你們能 #反饋寶貴意見。 哈。這年歲，想要分享過往的寶貴經驗，還要學新技能，真也是服了我自己這超過100分的勇氣呀…😩😩😅😅😂🙏🙏🙏 您們大家的支持與反饋，將是讓我有持續的動力繼續前行的最大鼓勵呀🙏♥️🙏💪🎉💪🙏
Apple Podcasts5BurnettWangTaiwan9 months ago - 真正專業的人才
聽專業的人對話，受益良多真是太棒了
Apple Podcasts5婉若姐Taiwan9 months ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #35 | Taiwan/Business/Marketing |
Apple Podcasts | #62 |  Singapore/Business/Marketing |
Apple Podcasts | #205 |  Belgium/Business/Marketing |
Apple Podcasts | #205 |  China/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Burnett's 精品私語 launched 10 months ago and published 43 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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