
欢迎收听布兰德游记,这是一档以“品牌”为主题的声音记录节目。 节目编号以ABC为线索,A=Amateurs,B=Brands, C=Creators。
| Publishes | Monthly | Episodes | 16 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Language | Categories | BusinessSociety & Culture | |||

🚘第十一站,日本大阪府。
一个铁匠创办的公司,是如何穿越周期,在所谓“日本失去的三十年中”获得快速发展?一个从事加工业务,位于“微笑曲线”底部的公司,是如何打造出具有影响力的高端品牌,在欧美市场建立主导地位?一个做自行车零部件的企业,又怎么发展出钓具业务,背后的原因和逻辑是什么?
悠长假期后的回归之旅,让我们走进“自行车届的英特尔”、“钓鱼佬心中的神级品牌”——SHIMANO禧玛诺。
💗本期节目感谢小郭、杜晨、Lawrence提供的帮助
🔖旅人手记:
01:56 岛野庄三郎:从铁... more
💡本期关键词,Archive,档案。
📃内容索引:
02:05 Archive的时尚含义
07:00 从设计师品牌到时装屋,从民间到官方
10:51 其他品类的Archive:中古家具、玛莎百货
14:56 Archive fever的消费者解读:安全感、真实性和优越感
24:11 Archive作为一种媒介和形式
33:15 企业的归档行为:如何利用过去
42:49 怀旧的未来
📒参考材料:
M&S Archive
IKEA museum
NIKE的档案项目(DN... more
🚘第十站,美国红木城。
Ten bagger(十倍股),是指在某个周期内(比如十年)上涨超过10倍以上的股票。找到十倍股是很多投资者的目标。这期布兰德游记,刚结束牙齿矫正的DC和嘉宾Ashley要介绍的是医疗赛道里的一只十倍股,Align Technology爱齐科技和它旗下的隐形正畸品牌——隐适美。
凭借着颠覆传统正畸的创新方案,隐适美极大解放了医生端的生产力,也成功拉动了消费侧的需求。隐适美只是一个简单的耗材提供商么?医疗品牌的打造和消费品牌有何不同?站在2023年的时间点上,隐适美高... more
🚘第九站,韩国首尔。
KPOP三大,是一个存在已久的概念。三大指的是SM、JYP、YG,是分别由李秀满、朴振英、梁铉锡三人创立于上世纪八九十年代的音乐制作公司。在过去的二十多年里,这三家公司凭借独到的制作体系、高超的包装技巧、精细的运营手法推出了众多大热偶像歌手,也帮助韩国流行音乐这个音乐类型变为全球闻名的KPOP。
但近年来,三大不可避免地都遇到了一些经营危机,也遇到了来自新竞争者的挑战。随着HYBE一跃成为KPOP之首,可以想见的是三大的说法即将正式退出舞台。这期节目,我们会回到自恋型... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #244 |
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
|---|---|---|---|---|---|
| Professions | Age Range | Household Income | |||
| Social Media Reach | |||||
Rephonic provides a wide range of podcast stats for 布兰德游记. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to 布兰德游记 and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for 布兰德游记, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
Rephonic provides comprehensive predictive audience data for 布兰德游记, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers 布兰德游记 has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
布兰德游记 launched 5 years ago and published 16 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for 布兰德游记 from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of 布兰德游记. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.