
Cybersecurity marketer, we’ve got your back! Created by the Cybersecurity Marketing Society, the Breaking Through in Cybersecurity Marketing podcast shares the stories, successes, and failures of marketers in this fast-paced and constantly changing industry. Listen to learn, laugh, and improve your cybersecurity marketing game! New episodes every Wednesday.
| Publishes | Weekly | Episodes | 170 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

Episode Summary:
We’re back in Las Vegas for Part 2 of our live series from the ManageEngine User Conference, this time shifting from the conference floor to the hallways, lobby couches, and those slightly delirious late-night conversations fueled e... more
Episode Summary:
We took the podcast on the road for this one. Gianna spent two days roaming the ManageEngine User Conference in Las Vegas, mic in hand, slightly over-caffeinated, talking with the people who actually keep this massive IT management... more
Episode Summary:
This week, we’re sharing a special crossover episode originally recorded for ITSP Magazine. Gianna and Maria join hosts Sean Martin and Marco Ciappelli for an on-location conversation about how the Cybersecurity Marketing Society go... more
Episode Summary:
Gianna sits down and talks with Adam Vincent, founder and CEO of Bricklayer AI, about selling first and letting the market shape your message. After bootstrapping and shipping an MVP in summer 2023, Adam called (literally phone call... more
People also subscribe to these shows.



This podcast provides an empowering sense of community for cybersec marketers.
Thank you for bringing this to life!
Gianna and Maria are the co-founders of the Cyber Security Marketing Society and also have tons of real world experience in the field. Their energy is amazing! Very easy and interesting listen.
Tyler is very birght. Love the specific ideas on SWAG giveaways in a zoom/remote work world.
Looking forward to the new episodes
Maria and Gianna exude positive energy in field that can be known to leverage FUD, Fear, Uncertainty, and Doubt. I believe they are going to level up marketing in cybersecurity for everyone.
Cybersecurity marketing has been stale for so many years! This podcast is a gift and a blessing for cybersecurity! Finally a resource for providing value to your audience while standing out in a crowded industry! Great job Gianna and Maria!
I’ve listened to marketing podcasts in the past and thought to myself, but it doesn’t work like that in my industry. I’ve listened to cybersecurity podcasts and felt like the content was wayyyy above my head. So to find a podcast in the sweet spot for me is so exciting! Can’t wait to see what the future holds for this podcast. The first episodes were a treat!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #106 | |
Apple Podcasts | #119 | |
Apple Podcasts | #185 | |
Apple Podcasts | #206 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
Focused on the unique challenges and strategies in cybersecurity marketing, this podcast provides insights from experienced professionals within the industry. Each episode features conversations that cover a wide range of topics from leadership experiences in startups to specific marketing tactics that resonate with a distrustful audience. The discussions often delve into the intersection of technology, marketing strategies, and the dynamics of team leadership, making it a comprehensive resource for marketing professionals seeking to find successful pathways in a complex and evolving landscape. Notably, it encourages a community-oriented approach to tackling marketing hurdles, providing a platform for ongoing conversations and collaboration... more
Rephonic provides a wide range of podcast stats for this podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to this podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for this podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
Rephonic provides comprehensive predictive audience data for this podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers this podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
These podcasts share a similar audience with this podcast:
1. Cybersecurity Today
2. Speak Up: Develop Your Executive Presence & Leadership Communication Style
3. Juicy Scoop with Heather McDonald
4. The Daily
this podcast launched 4 years ago and published 170 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for this podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of this podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on this podcast include:
1. Mark Kraynak
2. Asad Khaliq
3. Manny Ataebi
4. Chris Cochran
5. Jennifer Leggio
6. Joe Aurilia
7. Jacqui Morgan
8. Tatianna Harris
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.